Distributor Sales Representative Job Description [Updated for 2025]

In the ever-evolving world of commerce, the role of a Distributor Sales Representative has become increasingly significant.

As businesses expand globally, the demand for skilled individuals who can effectively manage and boost the distribution chain grows stronger.

But what does a Distributor Sales Representative do exactly?

Whether you are:

• A job applicant trying to understand the core responsibilities of this role,
• A hiring manager outlining the perfect candidate profile,
• Or simply intrigued by the dynamics of distributor sales,

You’ve come to the right place.

Today, we present a fully customizable Distributor Sales Representative job description template, designed for effortless posting on job boards or career sites.

Ready to dive in? Let’s get started.

Distributor Sales Representative Duties and Responsibilities

Distributor Sales Representatives build relationships with existing customers, identify new potential customers, and maintain a comprehensive understanding of the company’s products and services.

They have the following duties and responsibilities:

• Manage and grow relationships with existing customer accounts
• Actively seek out and establish new customer accounts
• Present and sell company products and services to current and potential clients
• Develop and deliver sales presentations and proposals
• Coordinate with distributor partners to ensure availability of products
• Achieve agreed upon sales targets and outcomes within schedule
• Identify and resolve client concerns, escalating as needed
• Attend trade shows, conventions, and meetings to promote the company and its products
• Provide feedback to the company regarding customer needs, potential growth opportunities, and the competitive landscape
• Collaborate with sales team to develop strategies and improve performance

 

Distributor Sales Representative Job Description Template

Job Brief

We are seeking a dedicated Distributor Sales Representative to join our team.

The Distributor Sales Representative will be responsible for establishing contact with existing customers, identifying new opportunities, and following up on potential leads.

They will also monitor industry trends in order to identify emerging markets and develop plans to utilize those markets to expand revenue.

 

Responsibilities

• Present and sell company products to new and existing customers.
• Prospect and contact potential customers.
• Reach agreed upon sales targets by the deadline.
• Resolve customer inquiries and complaints.
• Set follow-up appointments to keep customers aware of latest developments.
• Create sales material to present to customers.
• Analyze and create a plan for engaging the target market.
• Attend industry trade shows to accumulate new leads and make productive contact with existing clients.

 

Qualifications

• Previous experience in sales, customer service, or other related fields.
• Strong negotiation skills.
• Ability to build rapport with clients.
• Effective verbal and written communication skills.
• Possess a strong understanding of our products, competition in the industry and positioning.
• Proficient in Microsoft Office Suite (Word, Excel, Outlook).
• Bachelor’s degree in Business, Marketing, Sales or related field.

 

Benefits

• 401(k)
• Health insurance
• Dental insurance
• Retirement plan
• Paid time off
• Professional development opportunities

 

Additional Information

• Job Title: Distributor Sales Representative
• Work Environment: Office setting with options for remote work. Travel to meet with clients or attend trade shows is often required.
• Reporting Structure: Reports to the Sales Manager.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $45,000 minimum to $85,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Distributor Sales Representative Do?

Distributor Sales Representatives typically work for manufacturers, wholesalers, or specialized distributors across a wide range of industries.

Their role is primarily a B2B (business-to-business) sales position.

They are responsible for selling products or services to businesses, government agencies, or other organizations.

This involves identifying potential customers, presenting product features and benefits, and negotiating terms of sales.

Distributor Sales Representatives are also responsible for maintaining positive relationships with existing clients.

They achieve this by providing excellent customer service, addressing client queries, and resolving any issues that may arise.

Another key part of their role is to educate potential and existing clients about new products or services.

This might include conducting product demonstrations or training sessions, or providing marketing materials.

They are also often responsible for meeting and exceeding sales targets, tracking sales data, and providing reports to management.

This may require them to strategize and plan out sales activities to ensure they reach their targets.

In addition, they may work closely with the marketing and production departments to understand market trends, customer needs, and product development.

This collaboration helps them to better sell the company’s products or services.

Distributor Sales Representatives play a vital role in driving the revenue of their organization by effectively promoting and selling their company’s offerings.

 

Distributor Sales Representative Qualifications and Skills

A successful distributor sales representative should possess a range of skills and qualifications that include:

• Sales skills to effectively pitch and sell products to potential customers and clients.
• Excellent communication skills, both written and verbal, to deliver clear and convincing sales presentations and negotiate contracts.
• Customer service skills to build and maintain strong relationships with customers, addressing any inquiries or issues that arise.
• Knowledge of the product line to provide accurate and detailed information to customers.
• Organization and time management skills to juggle multiple accounts, schedule meetings, and meet sales targets.
• Analytical abilities to evaluate sales performance and make necessary adjustments to strategies.
• Proficiency in using sales and customer relationship management (CRM) software.
• Ability to work independently and in a team, often coordinating with other internal departments such as marketing and logistics.
• Persistence and resilience to handle potential rejections and continue to pursue sales goals.

 

Distributor Sales Representative Experience Requirements

Entry-level Distributor Sales Representatives may have 1 to 2 years of experience in sales or customer service roles.

This experience can be gained through part-time roles, internships, or in roles such as Retail Sales Associate, Customer Service Representative or other client-facing roles.

Candidates with more than 3 years of experience often have a deeper understanding of sales strategies, negotiation techniques, and product knowledge.

This experience is typically gained in roles like Sales Associate, Account Manager, or Sales Consultant.

Those with more than 5 years of experience are usually well-versed in building and maintaining client relationships, territory management and potentially have some team leadership experience.

They might be prepared for a senior or managerial role in distribution sales.

In addition to professional experience, Distributor Sales Representatives often require specific product knowledge related to the industry they are working in, which can be obtained through on-the-job experience or specialized training programs.

 

Distributor Sales Representative Education and Training Requirements

Distributor Sales Representatives typically require a high school diploma or equivalent education.

However, many employers prefer candidates with a bachelor’s degree in business, marketing, communications, or a related field.

They should have a strong understanding of sales principles and customer service practices.

Knowledge in related products or services being sold is also beneficial.

Previous experience in a sales role, particularly in distribution or manufacturing, can be advantageous.

Some roles may require specific industry knowledge or technical understanding depending on the nature of the products being distributed.

Training in sales techniques, negotiation, and communication is usually provided on the job.

However, many representatives choose to pursue further qualifications or certifications in sales or marketing to enhance their skills and career progression.

It’s also beneficial for Distributor Sales Representatives to be familiar with CRM software and other data entry software, as these are commonly used in their daily tasks.

In some industries, ongoing education may be required to stay updated with product changes and advancements, regulatory changes, or industry trends.

A driver’s license is usually necessary as the role often involves travel.

 

Distributor Sales Representative Salary Expectations

The average salary for a Distributor Sales Representative is approximately $57,072 (USD) per year.

The actual income can differ based on factors such as years of experience, the size and industry of the employing company, and the cost of living in the respective location.

 

Distributor Sales Representative Job Description FAQs

What skills does a Distributor Sales Representative need?

Distributor Sales Representatives need excellent communication and interpersonal skills to build relationships with clients.

They should possess strong negotiation skills to strike deals with potential customers.

Moreover, they should have good organizational skills to manage their clientele and meet sales targets.

Basic understanding of sales principles and customer service practices is also beneficial.

 

Do Distributor Sales Representatives need a degree?

A degree is not necessarily required for a Distributor Sales Representative.

However, a bachelor’s degree in marketing, business, or a related field can be advantageous.

What’s more important is having relevant sales experience, excellent communication skills, and knowledge of the product or industry.

 

What should you look for in a Distributor Sales Representative resume?

When reviewing a Distributor Sales Representative resume, look for prior experience in sales or customer service roles.

Also, check for a proven track record of meeting or exceeding sales targets.

The candidate should also demonstrate knowledge of the product or industry your company operates in.

Any relevant certifications in sales or marketing can be a bonus.

 

What qualities make a good Distributor Sales Representative?

A good Distributor Sales Representative is persistent, assertive, and not easily discouraged by rejection.

They should have excellent communication skills and a strong customer focus.

They should be able to work independently, be self-motivated, and have a drive to meet sales goals.

An ability to understand and analyze sales metrics is also beneficial.

 

Is it challenging to hire Distributor Sales Representatives?

Hiring Distributor Sales Representatives can be challenging as it requires finding individuals with a unique blend of interpersonal skills, sales acumen, and industry knowledge.

However, with a clear job description, competitive compensation, and a comprehensive training program, companies can attract qualified candidates for the role.

 

Conclusion

And there you have it.

Today, we have given you an exclusive look into the dynamic world of a Distributor Sales Representative.

But guess what?

It’s not just about making sales.

It’s about shaping the economic landscape, one transaction at a time.

With our comprehensive Distributor Sales Representative job description template and real-life examples, you’re now ready to take a step ahead.

But why limit yourself?

Venture further with our job description generator. It’s your next leap towards precision-etched listings or refining your resume to a tee.

Keep in mind:

Every transaction is a stepping stone towards a bigger goal.

Let’s shape the economic future. Together.

How to Become a Distributor Sales Representative (Complete Guide)

Riches Await: Explore the Most Lucrative Jobs Available Right Now!

The New Work Frontier: Remote Jobs That Pay More Than You Imagine!

Love Your Work: Enjoyable Jobs with Attractive Salaries

The Despised Dozen: The Most Hated Jobs in the Industry