Greeting Card Writer Job Description [Updated for 2025]

In the world of heartfelt sentiments, the need for talented greeting card writers has never been greater.
As emotions continue to be expressed and shared, the demand for creative minds who can craft, refine, and capture our deepest feelings in words intensifies.
But let’s delve deeper: What’s truly expected from a greeting card writer?
Whether you are:
- A job seeker wanting to understand the core of this role,
- A hiring manager picturing the perfect candidate,
- Or simply fascinated by the art of greeting card writing,
You’re in the right place.
Today, we unveil a customizable greeting card writer job description template, designed for easy posting on job boards or career sites.
Let’s dive right in.
Greeting Card Writer Duties and Responsibilities
Greeting Card Writers are professional writers who specialize in creating compelling and expressive content for various types of greeting cards.
Their job includes creating sincere or humorous messages, love notes, or birthday wishes that suit a variety of occasions and emotions.
Greeting Card Writers are primarily responsible for developing creative ideas and messages, with daily duties and responsibilities including:
- Brainstorming and conceptualizing ideas for a variety of greeting card themes and occasions
- Writing creative, heartfelt, or humorous messages for greeting cards
- Adapting writing style to appeal to different age groups, cultures, and demographics
- Collaborating with the design team to ensure alignment between the message and the visual elements of the card
- Reviewing and revising text based on feedback from editors and creative directors
- Staying informed about current trends, popular culture, and public events to create timely and relevant content
- Proofreading and editing content for grammatical and punctuation accuracy
- Creating copy for card packaging, promotional materials, and company websites as required
Greeting Card Writer Job Description Template
Job Brief
We are looking for a creative and talented Greeting Card Writer to join our team.
The successful candidate will be responsible for crafting thoughtful and expressive text for a variety of greeting cards, including birthday cards, sympathy cards, holiday cards, and other special occasion cards.
A Greeting Card Writer should have a keen sense of humor, a knack for sentiment, and an understanding of different types of audiences.
The ideal candidate should be able to express a range of emotions through writing, from humor to sympathy, and everything in between.
Responsibilities
- Write creative and engaging text for a variety of greeting cards
- Understand and empathize with different audiences and their needs
- Collaborate with design team to ensure text and design complement each other
- Edit and proofread text to ensure it is free of errors
- Stay updated on popular culture and trends to ensure relevance
- Work under deadlines to meet product schedules
- Adapt writing style to various card lines, including humor, sentiment, and niche markets
Qualifications
- Proven work experience as a writer, preferably in greeting cards
- Excellent writing and editing skills
- Ability to work within established branding and style guidelines
- Strong ability to evoke emotion through writing
- Understanding of different audiences and ability to empathize with them
- Bachelor’s degree in English, Creative Writing, or relevant field is preferred
Benefits
- 401(k)
- Health insurance
- Dental insurance
- Retirement plan
- Paid time off
- Opportunities for creative expression and growth
Additional Information
- Job Title: Greeting Card Writer
- Work Environment: Creative and collaborative office setting. Remote work may be available.
- Reporting Structure: Reports to the Creative Director or Writing Team Lead.
- Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
- Pay Range: $40,000 minimum to $60,000 maximum
- Location: [City, State] (specify the location or indicate if remote)
- Employment Type: Full-time
- Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
- Application Instructions: Please submit your resume, a cover letter outlining your qualifications and experience, and a sample of your writing to [email address or application portal].
What Does a Greeting Card Writer Do?
Greeting Card Writers, also known as verse writers, are professionals who specialize in creating meaningful and engaging content for greeting cards.
These cards are often for various occasions like birthdays, weddings, anniversaries, holidays, or sentimental moments like sympathy and encouragement.
They are typically employed by greeting card companies but may also work freelance for various clients.
Greeting Card Writers use their creative writing skills to construct short verses, poems, or prose that emotionally resonate with the intended recipients.
They have to be skilled in conveying heartfelt or humorous messages in a limited space.
They also need to understand cultural nuances and trends to ensure that the content they produce is relevant and appealing to a wide audience.
In addition to writing, they may also collaborate closely with graphic designers and illustrators to ensure that the text and visuals work together effectively.
Greeting Card Writers may also be involved in editing and proofreading their work, ensuring it is free from errors and aligns with the specific tone or style guidelines set by the company or client.
Greeting Card Writer Qualifications and Skills
A proficient Greeting Card Writer should have the skills and qualifications that align with the job role, such as:
- Creative writing skills to create unique and heartfelt messages tailored to a variety of occasions and sentiments.
- Excellent grasp of language, tone and style to communicate effectively and in a manner that connects with a wide range of audiences.
- Cultural sensitivity and awareness to ensure the content is appropriate and respectful for diverse audiences and occasions.
- Research skills to stay updated with trends and popular themes in the market, as well as to understand the preferences of the target audience.
- Copywriting skills to write concise yet impactful messages within the limited space of a greeting card.
- Time management skills to meet deadlines and handle multiple projects at once.
- Interpersonal and communication skills to collaborate with designers and editors, understanding their requirements and incorporating their feedback.
Greeting Card Writer Experience Requirements
Entry-level Greeting Card Writers may have 1 to 2 years of experience, often through freelance writing, blogging, or other forms of creative writing.
These professionals can also gain valuable experience and a sense of style, tone, and audience through roles such as Copywriter, Content Writer, or Journalist.
Candidates with more than 3 years of experience have often honed their craft in a variety of writing roles and have a solid understanding of the greeting card industry.
They have the ability to write for various occasions and emotions, and to connect with a wide range of audience.
Those with more than 5 years of experience typically have a strong portfolio of work, including published greeting cards.
They may also have some experience in leading creative teams or projects, and are often ready for roles such as Senior Greeting Card Writer or Greeting Card Editor.
They are well-versed in the trends and consumer preferences within the greeting card market.
Some companies may also require a degree in fields like Creative Writing, English, Journalism, or related fields.
A demonstrated ability to write concise, engaging, and emotional content that resonates with a wide audience is crucial in this role.
Greeting Card Writer Education and Training Requirements
Greeting Card Writers often have a bachelor’s degree in English, Journalism, Creative Writing or a related field.
They need a strong background in creative writing, and the ability to express emotions and sentiments in a concise and engaging manner.
Knowledge of different writing styles and techniques is also important.
While there are no specific degree programs for greeting card writing, taking courses in creative writing, poetry, and short story can enhance the skills required for this role.
Understanding various cultures, traditions, and festivals can also be beneficial, as greeting cards often celebrate these events.
Some greeting card companies may prefer writers who have experience in advertising, marketing, or another creative industry.
Writers can also benefit from attending workshops or seminars that focus on creative writing skills or the greeting card industry.
There are no strict licensing or certification requirements for greeting card writers.
However, joining professional organizations, such as the Greeting Card Association, can provide networking opportunities and additional resources.
Demonstrated writing ability, often in the form of a portfolio, is the most important qualification for this role.
A high level of creativity, originality, and the ability to work on deadlines are also essential.
Greeting Card Writer Salary Expectations
The average salary for a Greeting Card Writer is approximately $48,700 (USD) per year.
However, income can vary greatly depending on the writer’s experience, the popularity of their cards, and whether they are freelance or employed by a specific company.
Furthermore, geographical location can also influence income.
Greeting Card Writer Job Description FAQs
What skills does a Greeting Card Writer need?
Greeting Card Writers need excellent writing skills, creativity, and a keen sense of humor.
They should be able to convey emotions and sentiments succinctly and in a way that resonates with a broad audience.
Knowledge of pop culture trends can also be advantageous.
Good research skills are important, as writers often need to cater to specific occasions or demographics.
Do Greeting Card Writers need a degree?
While a degree is not a strict requirement, having a degree in English, Creative Writing, Journalism, or a related field can be an asset for a Greeting Card Writer.
The most important requirement for this role is the ability to write engaging, concise, and creative content.
What should you look for in a Greeting Card Writer resume?
Look for strong writing skills, creativity, and experience in writing for different audiences.
If they have a portfolio of their previous work, this could give you a better understanding of their writing style and creativity.
Any experience with graphic design or knowledge of the printing process can also be beneficial for this role.
What qualities make a good Greeting Card Writer?
A good Greeting Card Writer is creative, empathetic, and has a strong understanding of the human condition.
They should be able to anticipate the needs of a variety of consumers and write messages that resonate with them.
Versatility is also important, as they need to be able to write for different occasions, from birthdays to sympathies, and for different audiences, from children to adults.
Is it difficult to hire Greeting Card Writers?
Hiring a Greeting Card Writer can be challenging, as it requires finding someone with a unique blend of creativity, empathy, and writing skills.
The role might not require formal education, but it does require an innate ability to connect with people’s emotions and experiences through writing.
Therefore, it’s important to carefully consider a candidate’s portfolio and previous writing experience.
Conclusion
And there we have it.
Today, we’ve unfolded the hidden treasures of being a greeting card writer.
Guess what?
It’s not simply about crafting words.
It’s about touching hearts, one greeting card at a time.
With our ultimate greeting card writer job description template and real-world examples, you’re all set to embark on your journey.
But why limit yourself?
Dive deeper with our job description generator. It’s your stepping stone to creating flawlessly detailed listings or refining your resume to excellence.
Remember:
Every word you write tells a part of a greater story.
Let’s script these stories. Together.
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