How to Become an Editorial Model (Turn Looks into Legacy!)
If you’ve ever dreamed of gracing the pages of high-fashion magazines or wondered what it takes to become an editorial model, you’re in the right place.
In this guide, we’ll explore the EXACT steps you need to take to launch your career as an editorial model. We’ll talk about:
- The qualities and skills you need.
- The training that can help you get there.
- How to land a job in the competitive world of editorial modelling.
So, whether you’re a modeling novice or an experienced model looking to specialize in editorial work, stay tuned.
We’re about to unravel the blueprint to become an editorial model.
Let’s get started!
Steps to Become an Editorial Model
Step 1: Understand the Industry
The first step in pursuing a career as an Editorial Model involves gaining a deep understanding of the industry.
This includes understanding what editorial modeling is and how it differs from other forms of modeling.
Editorial modeling primarily involves working on photo shoots for magazines and other print media, and it’s often seen as high fashion and glamorous.
Research the top fashion magazines and familiarize yourself with the styles and trends they promote.
Look at the models they feature and note what makes them stand out.
Understanding the type of work you will be expected to do and the look that editors are seeking will help you to better prepare yourself for a career in this field.
You should also learn about the demands and challenges of editorial modeling.
This can involve long hours and extensive travel, so it’s important to be aware of these factors from the beginning.
It’s also important to know that, unlike commercial modeling, editorial modeling might not pay much initially, as the exposure and prestige associated with these assignments are considered a significant part of the compensation.
Additionally, networking is a crucial part of this industry.
Start attending fashion events and try to make connections with professionals in the field.
Following and connecting with models, photographers, and agencies on social media can also be beneficial.
Step 2: Develop a Unique Personal Style
As you embark on your journey as an editorial model, it’s crucial that you develop a unique personal style that sets you apart from other models.
This can include your makeup, hair, fashion, and even your attitude or demeanor.
Editorial modeling is all about expressing your individuality and personality, so don’t be afraid to experiment and showcase your unique flair.
Spend time exploring different fashion trends, experimenting with various looks and identifying what suits you the best.
Your personal style should reflect your character, and it can be a mix of your favorite influences and your own ideas.
Remember, your personal style will be a major factor when casting directors are choosing models for specific shoots.
Having a distinctive look can make you more memorable and increase your chances of being selected for editorial spreads.
Additionally, building a good relationship with fashion stylists, makeup artists, and hair stylists can further assist in enhancing your personal style.
They can provide valuable advice and help you accentuate your distinctive features.
Ultimately, your personal style should not only enhance your physical attributes but also resonate with your personality and individuality.
This will greatly contribute to your overall image and success as an editorial model.
Step 3: Keep Your Body in Great Shape
Maintaining a great physique is not just a requirement but a necessity for an editorial model.
The industry can be highly competitive, and your body is your biggest selling point.
Therefore, keeping it in good shape is a must.
This doesn’t necessarily mean you have to be skinny.
Different modeling jobs require different looks, but fitness is paramount.
You can maintain your physique by adopting a regular exercise regimen and eating a healthy, balanced diet.
Regular exercise will help you maintain a fit and toned body, enhancing your overall look.
Try including both cardiovascular exercises, such as running or cycling, and strength training in your routine.
Furthermore, flexibility exercises such as yoga or pilates can also be beneficial, as they improve your posture and balance, which is essential for modeling.
Eating a balanced diet with sufficient protein, healthy fats, and complex carbohydrates will provide you with the necessary energy for your workouts and help you maintain your weight.
Remember, it’s not about starving yourself; it’s about nourishing your body with the right nutrients.
Regular visits to a dermatologist can also be beneficial for maintaining clear and healthy skin, which is also an important part of maintaining your appearance as a model.
Also, keep in mind that sleep is an integral part of maintaining a healthy body.
Ensure you get enough rest to keep your body and mind refreshed.
Always remember, the key to a successful career in editorial modeling is to stay disciplined, be consistent with your routine, and take good care of your body.
Step 4: Assemble a Portfolio
Creating a modeling portfolio is crucial for any aspiring editorial model.
A portfolio showcases your range and versatility as a model and gives potential employers a clear picture of your capabilities.
As an editorial model, your portfolio should highlight your ability to evoke emotions and tell a story, as these are key aspects of editorial modeling.
Start by getting professional photos taken.
Consider working with a professional fashion photographer to ensure high-quality images.
Include a variety of shots, such as headshots, full-length images, and images showing different poses and expressions.
Ensure that you have both black and white and color photos in your portfolio.
Also, include photos from any editorial shoots you have done.
These images will demonstrate your experience and ability to create compelling visual narratives.
If you haven’t done any editorial shoots yet, consider staging your own.
You can work with a creative team – a photographer, stylist, and makeup artist – to create images that resemble those found in fashion magazines.
Once you have your photos, you can create both a physical portfolio and an online portfolio.
An online portfolio can be a personal website or a profile on a professional modeling site.
Make sure to regularly update your portfolio with new photos as your career progresses.
Remember, your portfolio is your professional calling card, so invest time, effort, and even money into creating the best portfolio possible.
This will increase your chances of getting hired for editorial modeling jobs.
Step 5: Invest in Professional Headshots
In the editorial modeling industry, your photos are your resume.
Therefore, investing in professional headshots is of utmost importance.
These are the pictures that agencies and clients will look at when deciding whether to hire you.
Make sure that these headshots capture your best angles, features, and expressions.
Remember, editorial modeling is about storytelling and creating a mood.
So, in addition to the basic clean shots (front, side, and 3/4 view), have a few more artistic and expressive photos.
Work with a professional photographer who understands the fashion industry and can guide you to express the right emotions and pose effectively.
Keep your makeup and attire simple and natural for these shots.
The focus should be on you and not on your outfit or makeup.
Always have the digital and print copies of your headshots ready.
Update your portfolio with new photos as you gain more experience and undergo physical changes.
Investing in professional headshots may initially seem costly, but it is a critical step in your career as an editorial model.
Your portfolio can make the difference between getting the job and losing it to someone else.
Therefore, view it as an investment in your future career.
Step 6: Get Representation from a Modelling Agency
Securing representation from a reputable modeling agency is a critical step in building a successful editorial modeling career.
Agencies act as a liaison between models and the fashion industry, providing job opportunities, career guidance, and professional development resources.
Start by researching agencies that have a strong reputation in the editorial modeling industry.
Look at the models they currently represent and see if their look and style align with yours.
It’s essential to choose an agency that matches your career goals and personal style, as they will be the one marketing you to the fashion industry.
Once you have a list of potential agencies, prepare your portfolio and arrange meetings with them.
During these meetings, you will be evaluated based on your look, walk, and potential to fit into the agency’s roster.
They may also ask you to do a test shoot or participate in a fashion show.
Remember that while agencies can open doors for you, you should never pay upfront fees to be represented.
Legitimate agencies earn their money by taking a percentage of the income you earn from bookings they secure for you.
If an agency is interested in signing you, they will offer you a contract.
Before signing, it’s advisable to have a lawyer or an experienced professional review the contract to ensure your rights and interests are protected.
If the terms are satisfactory, signing the contract will officially mark the beginning of your representation.
Having agency representation doesn’t mean you can sit back and wait for jobs to roll in.
Continue developing your skills, networking within the industry, maintaining your physical appearance, and actively seeking out opportunities to keep your career on an upward trajectory.
Step 7: Network in the Fashion Industry
As an editorial model, networking is key to expanding your opportunities and being exposed to the right people in the industry.
Start by attending fashion shows, launch parties, industry events, and other social gatherings where models, photographers, fashion designers and industry insiders congregate.
Always present yourself professionally and try to make a good impression as you never know who you might meet.
Socializing with the right people can increase your chances of being noticed and getting called for gigs.
Remember, the fashion industry is as much about who you know as it is about what you know.
Additionally, consider getting involved in online communities and forums related to modeling.
Social media platforms such as Instagram and LinkedIn can be effective networking tools.
Follow fashion influencers, photographers, and designers, engage with their posts and share your own modeling content to gain visibility.
Finally, consider hiring a reputable modeling agent who can provide networking opportunities, represent you, and help you get assignments.
The agent’s connections within the industry can be invaluable for your modeling career.
Networking doesn’t stop at making the initial connection, remember to keep in touch with your contacts and foster these relationships over time.
Step 8: Attend Casting Calls and Auditions
Once you have gained some experience and have a professional portfolio, it’s time to step into the real world of modeling – attending casting calls and auditions.
These casting calls are essentially job interviews where you will be expected to demonstrate your modeling skills and your unique personality.
Casting calls and auditions can be found through your modeling agency, online platforms, networking events, or industry publications.
Always ensure that the casting call is legitimate and from a reputable source to avoid scams.
Upon arrival, you’ll likely be asked to walk, pose, and may also need to perform a quick photo shoot.
Dress appropriately, usually in form-fitting clothing that allows the casting director to see your body shape.
Bring along your portfolio and a few comp cards to hand out.
Remember, rejection is part of the process.
Don’t be discouraged if you don’t get selected immediately, use it as a learning experience and continue to improve.
Make sure to leave a positive impression, as the industry is small and you never know when you’ll cross paths with the same casting directors again.
Step 9: Be Professional and Dependable
In the modeling industry, professionalism and dependability are crucial to building a successful career.
As an editorial model, you are expected to be prompt, respectful, and prepared for all assignments.
Being late or unprepared can result in lost opportunities and damage your reputation within the industry.
Make sure you understand the requirements of each job before you arrive.
This might involve researching the brand you’re working with, knowing the style of the shoot, and being familiar with any specific poses or expressions the photographer or director wants.
Also, be cooperative and adaptable during shoots.
The ability to work well with photographers, stylists, makeup artists, and other models is crucial.
Remember, you are part of a team, and everyone’s input is important to create the desired end result.
Maintain a positive attitude and demonstrate dedication to your craft.
Modeling can be a demanding career with long hours and frequent travel.
By showing that you are reliable and committed, you will likely get more job offers and have a longer, more successful career.
Finally, take care of your physical and mental health.
Maintain a balanced diet, exercise regularly, get enough sleep and manage stress effectively.
Your ability to perform as a model greatly depends on your well-being.
Keeping yourself in top condition will reflect positively on your career and help you to succeed in this competitive field.
Step 10: Continue to Learn and Improve Your Craft.
In the ever-evolving world of editorial modeling, continuous learning is crucial to stay relevant and in-demand.
This includes honing your modeling skills, keeping up with the latest fashion trends, practicing new poses and expressions in front of the mirror or a camera, and understanding the distinct styles of different photographers and magazines.
As an editorial model, you might also want to learn about different aspects of the fashion industry, such as styling, makeup, and hairdressing, as these can help you adapt to different creative directions on set.
You can attend workshops, courses, or online classes that can help you refine your skills.
Networking is also a crucial part of learning.
Attending industry events or connecting with photographers, designers, and other models can provide invaluable insights and opportunities for growth.
To enhance your versatility, you might want to experiment with different looks, from high fashion to commercial or lifestyle shoots.
You can collaborate with photographers and stylists on test shoots to build a varied portfolio that showcases your ability to adapt to a range of editorial themes.
Remember, criticism can be a potent tool for improvement.
Be open to feedback, both positive and negative, from photographers, stylists, and agencies.
Constructive criticism can help you understand your strengths and weaknesses, and guide you on what areas to focus on for improvement.
Editorial Model Roles and Responsibilities
Editorial Models are responsible for portraying a story, idea, or concept that is present in a magazine, and they often work closely with photographers, stylists, makeup artists, and directors to achieve the desired effect.
They have the following roles and responsibilities:
Modeling
- Collaborate with photographers, stylists, makeup artists, and directors to create the desired image or theme.
- Adhere to the specific directions given by the photographer or director regarding poses, expressions, and movements.
- Convey the story, idea, or concept present in the editorial through body language and expressions.
Physical Maintenance
- Maintain a professional appearance, which may include regular exercise, skin care, and a healthy diet.
- Adapt physical appearance as per the requirements of the role or assignment.
Casting
- Attend casting calls, go-sees, and auditions to secure editorial modeling jobs.
- Present a strong portfolio of previous work to potential clients or agencies.
Communication
- Communicate effectively with the creative team to understand their vision and deliver it accurately.
- Interact professionally with photographers, designers, agents, and other models.
Industry Knowledge
- Stay up-to-date with current fashion trends, designers, and industry standards.
- Understand different styles, fashion genres, and what suits their body type and personality best.
Travel
- Travel to different locations for photoshoots, runway shows, or other modeling assignments.
- Adapt to changing locations, cultures, and environments.
Time Management
- Manage time effectively, balancing multiple assignments, travel, and personal care.
- Be punctual for all assignments, rehearsals, and meetings.
Contracts and Negotiations
- Understand and negotiate contracts with modeling agencies or clients.
- Ensure fair treatment and safe working conditions.
Professional Development
- Continually strive to improve modeling skills and techniques.
- Attend industry events, workshops, and trainings to network and stay current.
What Does an Editorial Model Do?
Editorial Models are professional individuals who predominantly work in the fashion industry.
They are primarily hired to appear in editorials of fashion magazines, online publications, and advertising campaigns for fashion brands.
Their main role is to showcase fashion merchandise, including clothing, accessories, and beauty products, in a way that captivates an audience and promotes the brand’s image.
This often involves posing for photographers or participating in runway shows.
Editorial Models work closely with fashion designers, photographers, stylists, makeup artists, and other models to create the desired look and feel for the shoot or show.
They have to interpret the concepts of designers or photographers and convey these through their poses, facial expressions, and body language.
Their work is not just limited to modeling.
They are also responsible for maintaining a good physical appearance, staying in shape, and keeping their skin, hair, and nails in top condition.
In addition to this, they may also have to travel extensively for different assignments, attend casting calls, and networking events to further their modeling career.
Their job requires them to adapt to various environments and styles, while also keeping up with the fast-paced and ever-changing trends in the fashion industry.
Essential Editorial Model Skills
- Pose and Expression Control: An editorial model must be able to convey a variety of moods and emotions through their body language and facial expressions. This skill is vital for the effective portrayal of the theme or message of the photoshoot.
- Physical Fitness: Models need to maintain a certain physique to meet the industry standards and client expectations. This requires regular exercise, a healthy diet, and a disciplined lifestyle.
- Fashion and Style Knowledge: An understanding of fashion trends, designer works, and styling techniques is crucial. This knowledge helps in better interpretation of fashion editorials, runway shows, and photoshoots.
- Flexibility: Models often have to work long hours in different locations and under varying conditions. The ability to adapt to new environments and schedules is vital.
- Communication: Good communication skills are essential for understanding the requirements of photographers, designers, and other team members, as well as effectively conveying one’s own ideas or concerns.
- Confidence: Confidence in front of the camera and the audience is crucial for a model. This can reflect positively in the photographs and also help deal with criticism and rejection.
- Creativity: While photographers and stylists provide direction, models are also expected to contribute their ideas. A creative mind can help in creating unique poses or interpreting the theme in an original way.
- Professionalism: Being punctual, prepared, and respectful towards all team members is important in the modelling industry. It helps build a positive reputation and maintain good relationships within the industry.
- Networking: Building connections with industry professionals like photographers, stylists, and designers can open up more opportunities and collaborations.
- Resilience: Rejection is a common part of the modeling industry. The ability to handle rejection, maintain positivity, and keep striving for success is a vital trait.
Editorial Model Career Path Progression
The Foundation: Aspiring Editorial Model
Your journey in the editorial modeling industry typically begins as an Aspiring Editorial Model.
At this stage, you’re absorbing knowledge about the industry and starting to gain practical experience, which may include participating in small shoots or runway shows.
Here are some tips for success in this role:
- Educate Yourself: Learn about the modeling industry and study the work of successful editorial models.
- Seek Guidance: Seek the guidance of industry professionals, like photographers, stylists, and other models, to learn the ropes.
- Take Care of Yourself: Maintain your physical health, as it plays a vital role in your modeling career. Regular exercise, a balanced diet, and proper sleep should be your top priority.
The Ascent: Editorial Model
As you gain experience and confidence, you transition into the role of an Editorial Model.
You will be featured in fashion magazines, participate in more prominent runway shows, and work with renowned fashion brands.
Here’s how to thrive in this stage:
- Portfolio Development: Work on improving your portfolio to showcase your versatility and range to potential clients and agencies.
- Networking: Make connections within the industry, as it can lead to more job opportunities and exposure.
- Professionalism: Being professional and easy to work with can go a long way in establishing your reputation in the industry.
Reaching New Heights: High-Profile Editorial Model
The next phase in your career is becoming a High-Profile Editorial Model.
At this stage, you’re recognized for your unique style and have made a name for yourself in the industry.
You may work with luxury brands, grace the covers of top fashion magazines, and even become the face of international campaigns.
To excel in this position:
- Brand Development: Develop your personal brand and maintain a consistent image that aligns with it.
- Public Relations: Engage with your fans and the media to further enhance your brand’s visibility.
- Expand your Skills: Learn acting or other related skills, as it could open doors to more opportunities like commercials or movie roles.
Beyond the Runway: Lead Roles and Beyond
As your career progresses, you may choose to diversify into other areas such as becoming a Brand Ambassador, Fashion Icon, or even starting your fashion line.
Each of these roles involves greater responsibilities, leadership, and strategic decision-making.
Here’s what to focus on:
- Entrepreneurship: If you venture into running your fashion line, learn the basics of entrepreneurship, marketing, and business strategy.
- Mentorship: Use your experience to guide aspiring models and play a role in their career development.
- Continuous Learning: Stay updated with the latest fashion trends and keep evolving with the industry.
Pinnacle of Success: Fashion Icon or Mogul
You may reach roles like Fashion Icon or Mogul at the highest echelons of the editorial modeling career ladder.
Here, you’ll be responsible for shaping fashion trends, inspiring others with your style, and even leading your business empire.
Editorial Model Salary
Entry-Level Editorial Model
- Median Salary: $25,000 – $35,000 per year
- Entry-level editorial models typically have 0-2 years of experience and may have completed a modeling course or have relevant certifications.
Mid-Level Editorial Model
- Median Salary: $35,000 – $70,000 per year
- Mid-level models have 2-5 years of experience and often take on more complex assignments, including international projects.
Senior Editorial Model
- Median Salary: $70,000 – $100,000 per year
- Senior models possess 5+ years of experience and are often responsible for leading shoots, mentoring junior models, and may have a say in creative decisions.
Supermodel / Celebrity Editorial Model
- Median Salary: $100,000 – $500,000+ per year
- These high-profile roles come with significant experience and reputation in the industry. They often involve endorsing brands, influencing trends, and making significant creative contributions.
Editorial Model Work Environment
Editorial models primarily work within the fast-paced and highly competitive world of fashion.
The work environment typically involves high-end fashion photoshoots for magazines, advertising campaigns, and fashion catalogs.
They may often work with various teams including photographers, stylists, makeup artists, and other models in studios or on location, which could be anywhere from an exotic beach to a bustling cityscape.
Editorial models may have irregular work schedules, as photoshoots and fashion shows can happen at any time, including weekends and holidays.
Moreover, travel is a significant part of the job as models are often required to go to different cities or even countries for shoots or fashion weeks.
Staying fit, maintaining a strict diet and skincare regime is often a part of their daily routine.
The job also requires frequent changes in appearance according to the needs of the project, which might involve altering hair color, cut, or style.
It’s important to note that while the profession offers opportunities to explore various locations and fashion trends, it can also be quite challenging due to the constant pressure to look a certain way and the unpredictability of job assignments.
FAQs About Becoming an Editorial Model
What are the requirements to become an editorial model?
Editorial models are typically required to have a specific physical appearance that includes height (usually above 5’9 for females, 6′ for males), weight, and distinctive facial features.
However, these standards can vary depending on the market and the specific requirements of each editorial shoot.
Apart from the physical aspects, a good sense of style, excellent posing skills, the ability to express emotions through facial expressions, and a strong work ethic are also essential.
Do I need formal training to become an editorial model?
While having formal training is not a strict requirement to become an editorial model, it can be beneficial.
Modeling schools can teach you the basics such as how to walk, pose, and handle yourself professionally on set.
However, many successful editorial models have started their careers without any formal training, learning on the job through experience.
What is the typical career path for an editorial model?
Most editorial models begin their career by signing with a modeling agency that specializes in high-fashion work.
The agency then helps the model build a portfolio and arranges go-sees and auditions with fashion editors, photographers, and designers.
Early career work often includes test shoots, small editorial jobs, and walking in fashion shows.
With experience and exposure, models can progress to more high-profile work, including major magazine spreads and international campaigns.
Is editorial modeling a full-time job?
Editorial modeling can be a full-time job, but this often depends on the demand for the model’s look, the success of their networking efforts, and their reputation in the industry.
Many editorial models start out balancing modeling with other jobs or studies.
It’s also important to note that the job requires a significant amount of travel and irregular working hours.
What are the prospects for editorial models in the next decade?
The prospects for editorial models are evolving.
With the rise of digital media and e-commerce, there’s a growing demand for models in online campaigns.
Moreover, the modeling industry is becoming more diverse and inclusive, creating opportunities for models of different ages, sizes, and ethnicities.
However, competition in the field remains high, and success often requires not just the right look but also professionalism, adaptability, and a strong personal brand.
Conclusion
And there you have it.
Beginning your journey to becoming an editorial model is no easy task, but it’s undeniably satisfying.
Equipped with the right look, skills, and determination, you’re on the brink of making a significant splash in the world of fashion.
Remember, the road may be demanding, but the opportunities are boundless. Your unique style could be the next big trend that revolutionizes how we see beauty, fashion, and self-expression.
So, take that first stride. Immerse yourself in the industry. Network with fashion professionals. And most importantly, never stop pursuing your modeling dreams.
Because the world is waiting to see your potential.
And if you’re seeking tailored guidance on kick-starting or progressing your career in editorial modeling, consult our AI Career Path Advisor.
This complimentary tool is designed to offer personalized advice and resources to help you effectively navigate your career path.
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