How to Become an Event Operations Manager (Directing Dynamic Do’s)

If you’ve ever imagined orchestrating events that leave a lasting impression or wondered what it takes to become an event operations manager, you’re in the right place.

In this guide, we’ll unravel the EXACT steps you need to embark on your journey to becoming an event operations manager. We’ll discuss:

• The skills you need to master.
• The education that can guide you along the way.
• How to land your first job as an event operations manager.

So, whether you’re a novice in the field of event management or a seasoned professional looking to upscale, stay tuned.

We’re about to unveil the roadmap to becoming an event operations manager.

Let’s get started!

Steps to Become an Event Operations Manager

 

Step 1: Obtain Basic Education

To start your journey to become an Event Operations Manager, you should first complete your basic education.

This usually involves obtaining a high school diploma or equivalent.

During your high school years, consider taking classes in communication, business, and hospitality to gain foundational knowledge that will be useful later on.

You may then want to pursue a bachelor’s degree in event management, hospitality management, business administration, or a related field.

This education will give you a broad understanding of the event industry, as well as specific knowledge about planning, coordination, marketing, and other aspects of event operations.

While attending university, you may also want to get involved in organizing campus events to gain practical experience.

Internships in the event industry can also provide a valuable opportunity to apply what you’ve learned and gain insight into the role of an Event Operations Manager.

In addition, some institutions offer certification programs in event management that can further enhance your qualifications.

Remember, the field of event operations values both education and experience, so consider combining both for the best career prospects.

 

Step 2: Gain Experience in Event Planning or Management

Getting hands-on experience in event planning or management is a vital step in your journey to becoming an Event Operations Manager.

This can be achieved through internships, volunteering, or even starting at an entry-level position in an event planning or hospitality company.

In these roles, you will learn the ins and outs of planning, coordinating, and executing events, including budgeting, scheduling, vendor negotiation, guest services, and logistics.

You will also learn to use event management software tools which are crucial for managing large-scale events.

Additionally, you’ll get an opportunity to enhance your problem-solving skills, attention to detail, and multi-tasking abilities, which are essential skills for an Event Operations Manager.

You might also consider working in various types of events such as corporate events, weddings, concerts, conventions, etc.

to broaden your understanding and skills set.

This wide range of experience will give you a competitive edge and open up more opportunities for career advancement.

Finally, gaining experience in leadership or managerial roles can provide you with the skills necessary to manage teams and oversee the operations of events.

This can provide you with the practical knowledge needed to efficiently manage resources and personnel during events.

 

Step 3: Pursue Further Studies or Certifications in Event Management

After gaining a basic degree in a relevant field, you may want to consider furthering your education with a postgraduate degree or certification in event management.

This could be a Master’s degree in Event Management or a certificate course offered by various educational institutions.

These specialized courses usually cover comprehensive topics such as event marketing, project management, strategic management, event sponsorship, and financial management.

In addition to formal education, there are numerous professional certifications available such as Certified Meeting Professional (CMP) and Certified Special Events Professional (CSEP) that can enhance your credibility in the industry.

These certifications often require a combination of education, experience, and passing an examination.

Continuing education and certifications not only provide you with valuable skills but also demonstrate your commitment to the profession, thereby increasing your chances of advancement.

As the event industry continues to evolve, staying updated with the latest trends and best practices through further education is vital.

 

Step 4: Develop Strong Organizational and Leadership Skills

In the role of an Event Operations Manager, having exceptional organizational and leadership skills is crucial.

These skills are often developed through hands-on experience, but can also be honed through relevant courses or workshops.

One major facet of organizational skills is project management.

You should be able to handle multiple tasks at once, prioritize effectively, and meet tight deadlines.

This can involve managing resources, creating and sticking to budgets, and ensuring that all elements of an event are coordinated smoothly.

Further, understanding the principles of time management and being able to apply them in a fast-paced work environment is critical.

As for leadership, this goes beyond simply managing a team.

It involves being able to inspire and motivate team members, delegate tasks effectively, and resolve any conflicts that might arise.

Leadership also involves communication – being able to clearly and effectively convey information to your team, as well as stakeholders, is key.

There are numerous courses available, both online and offline, to help you develop these skills.

You may also consider joining relevant professional organizations to network with other professionals in the field and learn from their experiences.

Volunteering or interning at events can also provide valuable real-world experience.

Remember, becoming an effective Event Operations Manager is a journey that involves continuous learning and development.

Always seek opportunities to improve and enhance your skills.

 

Step 5: Gain Hands-on Experience in Various Aspects of Event Management

Building a successful career as an Event Operations Manager requires practical experience in different facets of event management.

This can range from coordinating vendors, managing budgets, planning logistics, overseeing staff, and executing the events themselves.

You can start by volunteering in organizing small events like local festivals, community events, college fests, or charity events.

This would help you understand ground realities, manage unforeseen issues, and learn to react proactively and efficiently.

Internships and part-time jobs in event management companies also provide an excellent opportunity to learn the ropes.

This practical experience would allow you to understand how to manage different aspects of an event from scratch till the end under the guidance of seasoned professionals.

Remember, every event is unique and comes with its own set of challenges.

Experience in handling diverse events will equip you with problem-solving skills and a broad perspective, which are critical for an Event Operations Manager.

Working closely with professionals from different departments like catering, entertainment, logistics, and venue management will also give you a comprehensive insight into the industry’s workings.

Over time, consider specializing in a type of event such as corporate events, concerts, weddings, or sporting events.

This specialization can make you more attractive to potential employers looking for specific expertise.

In this step of your career journey, focus on gaining as much experience as possible.

It will not only enhance your resume but also help you build a network within the industry.

The contacts you make during this time could lead to job opportunities in the future.

 

Step 6: Understand Current Event Technology and Software

As an Event Operations Manager, you must have a firm grasp on current event technology and software.

This includes registration software, virtual event platforms, event apps, audience engagement tools, and event management software.

These tools allow for efficient planning, execution, and evaluation of events.

Additionally, you should be knowledgeable about social media platforms and digital marketing tools, as these are integral to promoting the event and engaging with attendees.

If you are not already familiar with these technologies, consider enrolling in courses or workshops that can provide training in these areas.

Stay updated on the latest technology trends in the event industry, as new tools and platforms are constantly being introduced.

Joining industry associations, attending webinars and trade shows, and subscribing to event industry publications are all excellent ways to stay informed.

Finally, learn to be flexible and adaptable with these technologies.

Technical glitches and unexpected issues can often occur during events.

Being able to quickly troubleshoot and resolve these issues is an important skill for an Event Operations Manager.

 

Step 7: Start Working in Event Operations and Management

After acquiring the necessary education and gaining some initial experience in the field, it’s time to start working specifically in event operations and management.

Look for roles that allow you to actively manage and coordinate events.

This could be a position in a corporate setting, an event planning agency, a non-profit organization, or even a freelance opportunity.

Each environment will offer a different type of experience, and it can be beneficial to work in various settings to gain a broader perspective.

In your role as an Event Operations Manager, you will be expected to plan and execute events, manage staff, coordinate with vendors and clients, and ensure that each event runs smoothly from start to finish.

You may also be responsible for developing and controlling budgets, securing venues, marketing the event, and handling any issues that arise.

Always be prepared to face challenges and adapt quickly to changing circumstances.

Event planning is a fast-paced, dynamic industry, and as an Event Operations Manager, you must be able to problem-solve and make decisions quickly.

Remember that in this field, practical experience is just as important as formal education.

The more events you manage, the more proficient you will become at handling all the different aspects of event operations and management.

So don’t be afraid to take on new challenges and learn from every experience.

This will help you grow professionally and allow you to advance further in your career.

As you gain experience, you might also consider specializing in a particular type of event or industry, such as weddings, corporate events, or concerts.

This can increase your value as an Event Operations Manager and provide more specific career opportunities.

 

Step 8: Gain Experience in Team Management and Leadership

As you progress in your career, it is crucial to gain experience in team management and leadership.

This includes managing a team during an event, coordinating with various departments, and making critical decisions under pressure.

As an Event Operations Manager, you will often be required to lead a team of employees and volunteers, so it is essential that you have experience in this area.

Consider taking on leadership roles in your current position, whether it’s supervising a small team or leading a project.

This will give you practical experience in handling a team, managing conflicts, and problem-solving.

You may also consider enrolling in leadership or management training courses.

These can provide you with the necessary skills and knowledge to lead effectively and efficiently.

They typically cover topics like communication, decision-making, problem-solving, and team dynamics.

In addition to this, gaining experience in volunteer management can be hugely beneficial.

Large events often rely on volunteers, so being able to manage and motivate them effectively can be a key aspect of the role.

This could involve recruitment, training, coordination, and appreciation of volunteers.

Remember, strong leadership and team management skills can significantly influence the success of an event.

So, take every opportunity to hone these skills, whether it’s through work experience, education, or volunteer opportunities.

 

Step 9: Stay Updated With Industry Trends and Best Practices

As an Event Operations Manager, it is crucial that you stay updated with the latest trends and best practices in the events industry.

This includes understanding emerging technologies, new event formats, marketing strategies, and best practices in event planning and execution.

There are various ways to stay updated.

For instance, joining industry-related associations like the International Live Events Association or the Event Services Professionals Association can provide you with access to educational resources and networking opportunities.

You may also choose to attend industry conferences, webinars, or workshops to learn from industry leaders and network with peers.

Staying on top of industry news and trends not only helps you to adapt your strategies and operations according to the changing environment, but also gives you an edge over your competitors.

It also allows you to innovate and offer better services to your clients.

You could subscribe to industry-specific publications, blogs, or newsletters, and follow influential people in the industry on social media to get the latest insights and updates.

Additionally, always remember that continuous learning and improvement are key components of this role.

Consider pursuing additional certifications or training in areas that can enhance your skills and knowledge, such as digital marketing, event technology, or sustainability in events.

By staying updated with industry trends and best practices, you can ensure that your events are always fresh, engaging, and successful.

 

Step 10: Network with Professionals in the Events Industry

As an Event Operations Manager, networking plays a critical role in your career progression.

Start by attending various industry events, seminars, and conferences.

These are excellent opportunities to meet professionals with vast experience who could mentor you or even offer you job opportunities.

Make a point of introducing yourself and engaging in meaningful conversations about the industry, future trends, or simply sharing your experiences and aspirations.

Also, joining professional associations such as the International Live Events Association or the Event Planners Association can provide you with access to networking events and resources that can boost your career.

Don’t underestimate the power of digital networking either; platforms such as LinkedIn can be highly beneficial.

Make sure your profile is updated and professional, reflecting your skills, experiences, and interests in the event operations field.

Remember, networking is not a one-time activity but a continuous process.

Be proactive in maintaining these relationships by regularly keeping in touch with your connections.

It’s not just about what they can offer you; think about how you can add value to their professional lives as well.

By building strong, mutually beneficial relationships in the industry, you’ll be well positioned to learn about new job opportunities, trends, and ideas that can help you stand out as an Event Operations Manager.

 

Step 11: Consider Pursuing a Master’s Degree in Event Management or Related Field

If you’re looking to further advance in your career as an Event Operations Manager, you might want to consider pursuing a master’s degree in Event Management or a related field.

This degree will provide you with a deeper understanding of the industry and a broad range of skills that will be beneficial for higher-level positions.

During your Master’s program, you may learn about advanced concepts such as strategic management, event design, marketing, and financial planning.

You may also get the opportunity to dive deeper into the specific area of event management that interests you most, such as corporate events, festivals, or conventions.

In addition to enhancing your knowledge and skills, a master’s degree can significantly increase your competitiveness in the job market.

It serves as a clear indication of your commitment to the field and may open doors to senior management positions.

Remember, this is a significant time and financial investment, so it’s important to weigh the potential benefits against the costs.

Consider factors such as your career goals, current level of experience, and the demand for advanced degrees in your preferred sector of event management.

 

Step 12: Gain Experience in Different Types of Events

In the field of event management, practical experience often weighs as much as academic qualifications.

Therefore, to enhance your career prospects and skills, consider gaining experience in different types of events.

This could be anything from corporate events, conferences, festivals, weddings, or charity fundraisers.

Each event type has its unique challenges and requirements.

Working across a range of events will provide you with a diverse skill set and make you more adaptable.

This hands-on experience will allow you to understand the different aspects of event operations more thoroughly.

You’ll learn how to manage different types of teams, deal with varying client expectations, work within different budget constraints, and navigate through various crisis situations.

Gaining a broad range of experience can make you more marketable as an Event Operations Manager and open up a wider variety of job opportunities.

 

Step 12: Apply for Event Operations Manager Positions.

Start your job search by identifying potential employers who organize the types of events that you are interested in.

This may include event planning agencies, corporations, non-profit organizations, or even universities and colleges.

Make sure your resume and cover letter are tailored to each specific job role, emphasizing your relevant skills and experiences in event operations and management.

Highlight any specific responsibilities you’ve held, events you’ve managed, and significant accomplishments.

Consider using online job boards, networking events, and LinkedIn to locate job openings.

Additionally, joining professional associations related to event management can provide opportunities for networking and can often post job opportunities before they are publicly available.

Prepare for your interviews by doing your research on each company, understanding their event styles, and being ready to discuss how your skills and experience make you a good fit.

Be ready to provide examples of how you’ve solved problems or overcome challenges in previous roles, as these will demonstrate your capability to manage events effectively.

After submitting applications, follow up with potential employers to show your interest and dedication.

This can make you stand out and ensure you remain top-of-mind for the hiring team.

Remember, persistence is key in any job search.

Keep applying and improving your skills and eventually, you’ll land your desired role as an Event Operations Manager.

 

Event Operations Manager Roles and Responsibilities

Event Operations Managers are responsible for overseeing all operational aspects of an event, from planning to execution, ensuring that events run smoothly and successfully.

They have to be detail-oriented, organized, and excellent communicators.

They have the following roles and responsibilities:

 

Event Planning

• Coordinate with clients to understand their requirements and expectations for the event.
• Design and plan the layout of the event, including location, decoration, and arrangement.
• Create event timelines, schedules, and task lists.

 

Venue Management

• Select and book suitable venues for the event.
• Negotiate contracts with venue providers and caterers.
• Ensure compliance with health and safety regulations at the venue.

 

Vendor Coordination

• Manage relationships with vendors, caterers, and suppliers.
• Negotiate contracts and ensure all services are delivered as agreed.
• Manage and supervise event setups and teardowns.

 

Staff Management

• Hire, train, and supervise event staff.
• Coordinate with volunteers and event staff to ensure smooth operations.
• Resolve any issues or conflicts among event staff.

 

Logistics

• Coordinate logistics, including transportation, equipment, and event materials.
• Oversee the setup and breakdown of the event.
• Manage the inventory of event supplies and materials.

 

Budget Management

• Create and manage event budgets.
• Negotiate deals with suppliers and vendors to stay within budget.
• Track event expenses and ensure cost-effectiveness.

 

Risk Management

• Identify potential risks and create contingency plans.
• Ensure all activities are compliant with laws, regulations, and safety standards.

 

Customer Service

• Address any concerns or complaints from attendees.
• Ensure excellent customer service is provided at all times.

 

Communication

• Liaise with clients, vendors, and staff to ensure effective communication.
• Provide regular updates on the event progress to stakeholders.

 

Post-Event Review

• Evaluate event success and gather feedback for improvement.
• Provide post-event reports and assessments.

 

What Does an Event Operations Manager Do?

Event Operations Managers typically work for event management companies, corporate firms, non-profit organizations, or they could run their own businesses.

They are responsible for the successful execution of events, both large and small.

This includes planning, coordinating, and managing all the logistical elements that go into an event.

Event Operations Managers work closely with vendors, contractors, and clients to ensure all aspects of the event, from catering and security to audiovisuals and décor, are well-coordinated and meet the client’s expectations.

Their job is to oversee the smooth running of events, ensuring everything goes as planned, from the setup to the tear-down.

They are often responsible for managing the event budget, negotiating contracts, supervising staff, and addressing any issues or emergencies that may arise during the event.

They might also be involved in post-event evaluations, measuring the success of the event, and identifying areas for improvement for future events.

Their role is critical in delivering a successful event that not only meets but exceeds the expectations of the client and the attendees.

 

Essential Event Operations Manager Skills

• Planning and Organization: Event Operations Managers need to effectively plan and coordinate every aspect of an event, from logistics to human resources. This requires excellent organizational skills and attention to detail.
• Communication: Excellent verbal and written communication skills are critical. Event Operations Managers need to liaise with various stakeholders such as clients, vendors, and team members, ensuring everyone is on the same page.
• Problem-solving: Challenges and unexpected issues are common while planning and executing events. The ability to think on your feet and find quick, effective solutions is crucial.
• Leadership: As a manager, the ability to lead and inspire a team is paramount. They need to delegate tasks, manage personnel, and ensure the team works efficiently together.
• Customer Service: Ensuring client satisfaction is a key part of the job. The ability to empathize with clients, understand their needs, and deliver excellent service is vital.
• Budget Management: Event Operations Managers are often responsible for managing the event budget. They must be able to negotiate with suppliers, make cost-effective decisions, and ensure the event stays within budget.
• Time Management: Events often run on tight schedules. Effective time management skills are necessary to ensure all tasks are completed on time and the event runs smoothly.
• Technical Knowledge: Basic understanding of audio-visual equipment, lighting, and other technical aspects of event production can be beneficial.
• Crisis Management: The ability to remain calm under pressure and handle crises effectively is crucial for ensuring the event’s success, even in the face of unexpected challenges.
• Vendor Management: It involves dealing with multiple vendors, negotiating contracts, and ensuring services are delivered as promised.
• Marketing and Promotion: Understanding of marketing principles and strategies can be beneficial, as promoting the event to the target audience is often part of the job.
• Flexibility: Events can often involve long, irregular hours, especially in the lead-up to the event. The ability to be flexible and adaptable is important.
• Knowledge of Safety and Legal Regulations: Event Operations Managers need to ensure all events comply with relevant safety standards and legal regulations.

 

Event Operations Manager Career Path Progression

The Foundation: Event Coordinator

Most Event Operations Managers start their career as Event Coordinators.

At this level, you’re responsible for helping to plan and execute events, coordinating with vendors, and assisting in the management of budgets and timelines.

Here are some tips for success in this role:

1. Develop Organizational Skills: These are crucial for managing all the moving parts of an event. Be meticulous with details and timelines.
2. Communication: You’ll be dealing with various stakeholders, from vendors to clients. Clear communication is key to avoiding misunderstandings and ensuring everyone is on the same page.
3. Problem-Solving: Issues are bound to arise during event planning. Developing your problem-solving skills will help you to overcome these effectively.

 

The Ascent: Event Manager

With more experience, you’ll move up to the role of Event Manager.

Here, you’ll take on more responsibility, managing larger events and making more important decisions.

Here’s how to thrive in this stage:

1. Leadership: As the primary point of contact for an event, it’s important to lead your team effectively and make crucial decisions.
2. Financial Management: You will be responsible for managing event budgets, so understanding finance and cost control is critical.
3. Negotiation: You will often have to negotiate contracts with vendors or venues, so strong negotiation skills are necessary.

 

Reaching New Heights: Senior Event Manager

The next step in your career is becoming a Senior Event Manager.

You’ll oversee multiple events at once, manage teams of Event Managers, and be responsible for strategic event planning and execution.

To excel as a Senior Event Manager:

1. Strategic Planning: Understand the bigger picture and align the events you manage with the overall goals of the organization.
2. Mentorship: Guide and coach junior event managers and coordinators, sharing your expertise and experience.
3. Stakeholder Management: You’ll interact with senior management and clients. Maintaining good relationships and managing expectations will be key.

 

Beyond the Horizon: Event Operations Manager

As an Event Operations Manager, you’ll oversee the operations of all events and the teams managing them.

You’ll be responsible for creating processes, ensuring quality, and dealing with complex operational challenges.

Here’s what to focus on:

1. Operational Excellence: Ensure all events are executed flawlessly, with a focus on efficiency and quality.
2. Team Management: Lead your teams effectively, encouraging professional development and fostering a positive work environment.
3. Risk Management: Understand potential risks and plan for contingencies. A successful event is often about anticipating problems before they happen.

 

Pinnacle of Success: Director of Events

At the apex of the career path, you may become a Director of Events.

You’ll be responsible for developing the strategic direction for all events, managing a larger team, and making critical business decisions.

As a director, you’ll need a strong combination of leadership, strategic thinking, and operational management skills.

 

Event Operations Manager Salary

Entry-Level Event Operations Manager

• Median Salary: $40,000 – $60,000 per year
• Entry-level event operations managers typically have 0-2 years of experience in the field and may hold a bachelor’s degree in event management or related fields.

 

Mid-Level Event Operations Manager

• Median Salary: $60,000 – $80,000 per year
• Mid-level event operations managers have around 2-5 years of experience and often take on more complex responsibilities in event planning, coordination, and execution.

 

Senior Event Operations Manager

• Median Salary: $80,000 – $100,000 per year
• Senior event operations managers typically have 5+ years of experience and are responsible for overseeing large events, decision-making, budgeting, and mentoring junior staff.

 

Head of Event Operations / Event Director

• Median Salary: $100,000 – $130,000+ per year
• These roles require significant experience and often involve strategic planning, resource allocation, and high-level decision-making.

 

VP of Event Operations

• Median Salary: $120,000 – $160,000+ per year
• This high-level position requires extensive experience in event operations and management, and involves setting strategies for event operations for a company or organization.

 

Event Operations Manager Work Environment

Event Operations Managers primarily work in the events industry, including but not limited to conference centers, hotels, concert venues, festivals, exhibitions, and corporate events.

They may also find employment within event management companies, non-profit organizations, and large corporations with a high frequency of events.

These professionals usually work in an office setting during the planning stages, but their role also requires them to be on-site during the actual event, which might be indoors or outdoors, depending on the nature of the event.

They are expected to travel frequently, especially when organizing events in different locations.

The work schedule of an Event Operations Manager can be demanding and irregular, as they often work long hours, including evenings and weekends, to ensure the smooth execution of events.

Once they have gained considerable experience and built a strong network in the industry, an Event Operations Manager might consider starting their own event management company.

 

FAQs About Becoming an Event Operations Manager

What qualifications are needed to become an Event Operations Manager?

To become an Event Operations Manager, you typically need a bachelor’s degree in event management, hospitality, business, or a related field.

Relevant work experience in event planning or management is highly beneficial.

Key skills include project management, budgeting, communication, and problem-solving abilities.

Having a keen eye for details, good networking skills, and the ability to work under pressure are also important.

Some employers may prefer candidates with a Certified Meeting Professional (CMP) credential.

 

How long does it take to become an Event Operations Manager?

The time it takes to become an Event Operations Manager can vary greatly depending on your educational path and work experience.

If you pursue a traditional bachelor’s degree in event management or a related field, this typically takes four years.

Following this, gaining practical experience through internships, entry-level positions, or volunteering at events can help you progress in this career.

Many Event Operations Managers have several years of experience in the field before stepping into the role.

 

Can I become an Event Operations Manager without a degree?

Yes, it is possible to become an Event Operations Manager without a traditional degree.

Practical experience and a proven track record in managing successful events can sometimes be more valuable than formal education.

Skills such as project management, budgeting, problem-solving, and client relationship management are crucial in this role and can be gained through hands-on experience.

However, a degree or certification in a related field can enhance your job prospects and provide you with valuable theoretical knowledge.

 

Is being an Event Operations Manager a stressful job?

Event Operations Management can be a stressful job at times, as it often involves tight deadlines, managing multiple tasks at once, and problem-solving on the spot.

The role may require working long hours, especially close to and during events.

However, the level of stress can vary depending on the nature of the events, the size of the team, and the individual’s time management skills.

Many Event Operations Managers find the work rewarding and thrive in the dynamic, fast-paced environment.

 

What are the prospects for Event Operations Managers in the next decade?

The prospects for Event Operations Managers are promising in the next decade.

The event industry continues to grow, with increasing demand for professional events such as conferences, exhibitions, and corporate functions.

With the rise of virtual and hybrid events, there are also new opportunities in the digital space.

Having skills in virtual event platforms and technologies can enhance your job prospects in this evolving field.

 

Conclusion

And that’s the gist of it.

Setting out on the path to becoming an event operations manager is no small task, but it’s decidedly fulfilling.

Equipped with the right skills, knowledge, and resolve, you’re on a promising trajectory to making a substantial impact in the event industry.

Bear in mind, the journey might be demanding, but the possibilities are boundless. Your unique ideas could pioneer the next groundbreaking event that transforms how we celebrate, network, and connect.

So, take the plunge. Delve into learning. Connect with industry professionals. And most importantly, never stop organizing.

Because the world awaits the memorable experiences you can craft.

If you’re searching for individualized guidance on starting or advancing your career in event operations management, explore our AI Career Path Advisor.

This complimentary tool is designed to provide tailored advice and resources to effectively guide you on your career path.

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