Online Reseller Job Description [Updated for 2025]

In the age of e-commerce, the focus on online resellers has never been greater.

As online marketplaces continue to evolve, the demand for skilled individuals who can optimize, manage, and protect our digital sales platforms grows exponentially.

But let’s dive deeper: What’s truly expected from an online reseller?

Whether you are:

• A job seeker trying to understand the intricacies of this role,
• A hiring manager aiming to define the perfect candidate,
• Or simply curious about the inner workings of online reselling,

You’re in the right place.

Today, we present a customizable online reseller job description template, designed for effortless posting on job boards or career sites.

Let’s get started.

Online Reseller Duties and Responsibilities

Online Resellers operate online stores and sell products from wholesalers or directly from manufacturers to consumers.

They often specialize in specific niches and handle all aspects of an online business, from product selection to customer service.

Online Resellers perform the following duties and responsibilities:

• Research and select profitable products to resell online
• Purchase inventory from wholesalers or directly from manufacturers
• Manage inventory and ensure items are in stock
• Create detailed product listings with accurate descriptions and clear photos
• Monitor market trends to price products competitively
• Provide excellent customer service, including answering questions and resolving disputes
• Process orders and oversee shipping procedures
• Promote the online store and products through various digital marketing strategies
• Analyze sales data to identify opportunities for growth
• Maintain relationships with suppliers and negotiate pricing

 

Online Reseller Job Description Template

Job Brief

We are seeking a savvy online reseller to join our team.

In this role, you will be responsible for sourcing, listing, and selling various products online through different platforms such as eBay, Amazon, and others.

You will be expected to understand market trends, customer needs, and the ins and outs of online selling.

The goal is to maximize profitability and customer satisfaction while meeting our company’s growth objectives.

 

Responsibilities

• Identify and source high-quality products for resale.
• Upload product listings on various online platforms, including product descriptions, photos, and prices.
• Maintain inventory and ensure listings are up-to-date.
• Respond to customer inquiries and provide excellent customer service.
• Monitor online sales performance and implement strategies to improve sales.
• Analyze market trends and adjust product offerings accordingly.
• Pack and ship sold items promptly and securely.
• Address and resolve any customer complaints or issues promptly and professionally.
• Adhere to all company policies, procedures and business ethics codes.

 

Qualifications

• Prior experience as an online reseller or in a similar role.
• Experience with online selling platforms such as eBay, Amazon, etc.
• Strong knowledge of retail, sales, and pricing principles.
• Excellent written and verbal communication skills.
• Strong negotiation and customer service skills.
• Ability to manage inventory.
• Detail-oriented with strong organizational skills.
• Basic computer skills and familiarity with e-commerce.

 

Benefits

• Flexible work hours
• Opportunity to work from home
• Performance-based bonuses
• Training and development opportunities
• Paid time off

 

Additional Information

• Job Title: Online Reseller
• Work Environment: This is a remote position with flexible hours. There may be occasional need for in-person meetings or product pickups.
• Reporting Structure: Reports to the E-commerce Manager.
• Salary: Salary is commission-based with the potential for bonuses based on sales performance.
• Pay Range: $30,000 minimum to $70,000 maximum based on commission and bonuses
• Location: Remote
• Employment Type: Full-time or part-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your experience and why you would be a good fit for this role to [email address or application portal].

 

What Does an Online Reseller Do?

Online Resellers, also known as e-commerce retailers or online merchants, buy products either directly from manufacturers, wholesalers, or through auctions and then sell these products directly to consumers through online platforms.

They may sell a variety of products ranging from clothing and electronics to antiques and handmade crafts, depending on their area of expertise or interest.

Online Resellers handle all aspects of the selling process, including product sourcing, inventory management, pricing, listing, marketing, and customer service.

They list products on their own website or popular online marketplaces such as eBay, Amazon, or Etsy, providing detailed descriptions and photographs to attract potential customers.

Some Online Resellers also handle the packaging and shipping of the products to the customers, while others use drop-shipping services where the products are shipped directly from the supplier to the customer.

They are responsible for answering any customer inquiries about the products, the delivery status, and handling returns and refunds.

Online Resellers also need to monitor the market trends to understand consumer behavior, and adjust their product offerings and pricing strategies accordingly.

They must also stay updated with any changes to the policies or procedures of the online platforms they use.

 

Online Reseller Qualifications and Skills

An accomplished online reseller should have a variety of skills and qualifications that align with the role, including:

• Digital literacy and proficiency with online platforms such as eBay, Amazon, Etsy, and social media channels for selling products.
• Strong time management and organizational skills to keep track of multiple listings and clients at a time.
• Excellent communication and customer service skills to effectively handle customer queries, complaints, and build lasting relationships.
• A thorough understanding of product sourcing, including identifying profitable items, negotiating with suppliers, and understanding market trends.
• Marketing and advertising skills to effectively promote products and attract a broad range of customers.
• Basic accounting skills to manage financial transactions, track sales, and understand the overall financial health of the business.
• Analytical and problem-solving skills to make strategic decisions based on sales data and overcome challenges that may arise.
• Understanding of shipping and logistics procedures to ensure safe and timely delivery of products to customers.
• Ability to create detailed and enticing product descriptions to attract potential customers and increase sales.

 

Online Reseller Experience Requirements

Online Resellers often start their careers with a basic understanding of e-commerce platforms and online sales channels.

They may gain this experience through personal online selling or small-scale business operations.

Some online resellers may also have experience in customer service, supply chain management or digital marketing, often gained through internships, part-time roles or even full-time roles in related fields.

Candidates with 1 to 2 years of experience often have an understanding of inventory management, pricing strategy, and customer relationship management.

They may have gained this experience working in retail, marketing, or e-commerce roles.

Those with more than 3 years of experience often have a deeper understanding of market trends, online advertising, and SEO.

They may have also developed skills in negotiating with suppliers, creating effective product listings, and managing online store operations.

Online Resellers with more than 5 years of experience may have a proven track record of successful sales, a strong customer base, and experience managing large inventories.

They may also be well-versed in the legal aspects of online selling and may have experience managing a team.

 

Online Reseller Education and Training Requirements

Online Resellers typically don’t require formal education in the traditional sense, but a high school diploma or equivalent is often beneficial.

Having a background in business, marketing, or sales can provide a strong foundation for this role.

Some individuals may choose to pursue a bachelor’s degree in business administration or marketing to gain a deeper understanding of business operations and consumer behavior.

Knowledge and experience in e-commerce platforms such as eBay, Amazon, Etsy, and others are crucial for success in this field.

Specific training courses and certifications are available from these platforms and other sources to enhance the reseller’s skills in utilizing the platform’s features, understanding market trends, and optimizing listings for search.

Understanding the basics of customer service and having excellent communication skills can significantly improve the success of an online reseller.

Therefore, taking courses or training in these areas can be beneficial.

Online resellers must also keep up with the latest digital marketing trends and SEO strategies.

Therefore, continuous learning and professional development, either through workshops, online courses, or self-learning, are vital.

Although not required, some online resellers may also choose to pursue certifications in digital marketing or e-commerce to demonstrate their commitment and professionalism in the field.

 

Online Reseller Salary Expectations

The average income for an Online Reseller can greatly vary due to the nature of the role, commonly ranging from $30,000 to $200,000 (USD) per year.

The actual earnings may fluctuate based on factors such as the type and volume of products sold, market trends, experience in the field, and the seller’s ability to effectively market and sell their items.

 

Online Reseller Job Description FAQs

What skills does an online reseller need?

An online reseller should have strong communication and customer service skills to interact with customers and suppliers effectively.

They also need a good understanding of marketing and sales techniques to attract potential buyers.

Understanding eCommerce platforms and digital marketing, along with basic photography and copywriting skills, can also be advantageous.

 

Do online resellers need a degree?

Online resellers don’t necessarily require a degree.

However, a background in business, marketing, or a related field can be beneficial.

Most importantly, they need a solid understanding of the products they sell and the market they are selling to.

 

What should you look for in an online reseller’s resume?

Besides past experience in sales or marketing, look for knowledge of online sales platforms such as eBay, Amazon, or Etsy.

Any experience in digital marketing, customer service, or eCommerce could be beneficial.

Also, check for any specific product knowledge related to the items you sell.

 

What qualities make a good online reseller?

A good online reseller is proactive, persistent, and patient.

They have a knack for identifying profitable products and are always on the lookout for new sourcing opportunities.

They are customer-centric and committed to providing an excellent buying experience.

Furthermore, they should have a good understanding of eCommerce trends and the ability to adapt to changes in the market.

 

How can an online reseller increase their sales?

An online reseller can increase sales by offering high-quality products, providing excellent customer service, and using effective marketing strategies.

This includes using SEO to increase visibility, offering competitive pricing, and ensuring accurate and attractive product descriptions and images.

Regularly reviewing sales data to identify trends and customer preferences can also lead to increased sales.

 

Conclusion

And there you have it.

Today, we’ve unraveled the true essence of being an online reseller.

Guess what?

It’s not just about selling products online.

It’s about creating a successful digital marketplace, one product at a time.

With our comprehensive online reseller job description template and real-world examples, you’re now ready to make your mark.

But why limit yourself?

Go deeper with our job description generator. It’s your key to meticulously crafted listings or enhancing your resume to excellence.

Don’t forget:

Every product sold contributes to the bigger picture.

Let’s create that digital marketplace. Together.

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