Real Estate Telemarketer Job Description [Updated for 2025]

In today’s dynamic real estate market, the need for competent real estate telemarketers is more crucial than ever.

As the industry evolves, so does the demand for skilled professionals who can navigate, enhance, and protect our real estate network.

But let’s delve deeper: What is truly expected from a real estate telemarketer?

Whether you are:

• A job seeker trying to understand the core of this role,
• A hiring manager seeking the perfect candidate,
• Or simply intrigued by the intricate world of real estate telemarketing,

You’re in the right place.

Today, we present a customizable real estate telemarketer job description template, designed for straightforward posting on job boards or career sites.

Let’s dive right into it.

Real Estate Telemarketer Duties and Responsibilities

Real Estate Telemarketers are responsible for reaching out to potential clients to generate leads and interest in real estate properties.

They also assist in setting up appointments for real estate agents.

The daily duties and responsibilities of a Real Estate Telemarketer include:

• Calling prospective clients to discuss their real estate needs and understand their criteria for property
• Introduce and promote relevant real estate properties to potential clients
• Set appointments between clients and real estate agents for property viewing
• Maintain an accurate record of all calls, conversations and deals
• Respond to queries and concerns of clients with accurate information
• Assist in the creation and distribution of marketing materials
• Conduct follow-up calls with potential clients to encourage closing of deals
• Collaborate with the real estate team to ensure that targets are met
• Observe legal and ethical guidelines during telemarketing operations

 

Real Estate Telemarketer Job Description Template

Job Brief

We are seeking a proactive and persuasive Real Estate Telemarketer to join our team.

The prospective candidate would be responsible for making outbound sales calls to potential clients, sharing information about our real estate services, and setting up appointments for our real estate agents.

Our ideal candidate is an excellent communicator with outstanding negotiation skills and a customer-oriented approach.

Prior experience in telemarketing or real estate is preferred.

 

Responsibilities

• Contact potential or existing customers to inform them about our real estate services
• Answer questions about services or the company
• Ask questions to understand customer requirements and close sales
• Direct prospects to the field sales team when needed
• Enter and update customer information in the database
• Take and process orders in an accurate manner
• Handle grievances to preserve the company’s reputation
• Coordinate with the sales team and report on results
• Go the “extra mile” to meet sales quota and facilitate future sales

 

Qualifications

• Proven experience as telemarketer or similar sales/customer service role
• Proven track record of successfully meeting sales quotas preferably over the phone
• Working knowledge of relevant computer programs (e.g. CRM software) and telephone systems
• Excellent communication and presentation skills
• Proficient in English
• Skilled in negotiation and dealing with complaints
• Persistent and results-oriented
• High school diploma; BSc/Ba is a plus

 

Benefits

• Health insurance
• Retirement plan
• Professional development opportunities
• Paid time off
• Commission on sales

 

Additional Information

• Job Title: Real Estate Telemarketer
• Work Environment: Office setting with options for remote work.
• Reporting Structure: Reports to the Sales Team Lead or Sales Manager.
• Salary: Base salary plus commission. Exact amounts are based upon candidate experience and qualifications.
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Real Estate Telemarketer Do?

Real Estate Telemarketers work within the real estate industry and often for real estate agencies or independent real estate agents.

Their primary role is to make outbound calls to potential clients and provide them with information about properties for sale or rent, new real estate developments, and other real estate services.

A crucial part of their job is to generate leads for the real estate agency or agent they are working for.

They do this by identifying potential buyers or sellers and collecting their contact details for further follow-up.

Real Estate Telemarketers also handle incoming calls and inquiries from potential clients, answering any questions they may have about properties or services.

They are responsible for maintaining a database of potential clients, managing and updating their contact details, and keeping track of the conversations they have had with each client.

Their job also involves setting appointments for potential buyers to meet with real estate agents, facilitating a smooth transition from the initial contact stage to a potential sale.

Real Estate Telemarketers often work closely with real estate agents to understand the properties and services they are promoting better.

They may also be involved in creating scripts for calls and developing strategies for reaching out to potential clients.

Maintaining a professional and courteous demeanor is essential in this role as they are often the first point of contact potential clients have with the agency.

Thus, they play a crucial role in establishing a positive impression and building client relationships.

 

Real Estate Telemarketer Qualifications and Skills

A competent Real Estate Telemarketer should have the skills and qualifications that align with your job description, such as:

• Excellent communication and interpersonal skills to effectively interact with potential clients and discuss the details of the property in a clear and convincing manner.
• Customer service skills to maintain a professional and courteous approach towards clients during calls, providing the necessary information, and addressing queries or concerns.
• Knowledge of real estate industry and market trends to confidently discuss property features, prices, and investment benefits with potential clients.
• Persuasion skills to encourage prospective buyers to consider property viewing or purchase, using relevant details and benefits.
• Time management skills to handle multiple calls and follow-ups efficiently within the assigned shift.
• Resilience and stress tolerance to handle rejection or negative responses from potential clients while maintaining a positive and motivated approach.
• Basic computer literacy and familiarity with CRM software to log call details, client information, and follow-up activities.
• Problem-solving skills to address client issues or concerns effectively and escalate complex issues to higher management when needed.

 

Real Estate Telemarketer Experience Requirements

Entry-level Real Estate Telemarketers usually possess less than a year of experience, often gained through an internship or a part-time role in a telemarketing or customer service-related field.

Many times these individuals have developed their communication skills and product knowledge in a call center environment or similar roles.

Candidates with 1 to 3 years of experience have often honed their skills in outbound calling, lead generation, and customer relationship management, and have gained a basic understanding of real estate concepts.

They may have prior experience as a customer service representative or a telesales executive.

Those with more than 3 years of experience in the field of real estate telemarketing may have expertise in cold-calling, negotiation, closing deals, and should have a solid understanding of real estate terminologies and market trends.

They may also have been involved in team building or management roles.

Professionals with more than 5 years of experience often have a proven track record of sales and have developed advanced communication and persuasion skills.

They may have handled larger client portfolios and could be ready for a managerial or team lead position.

 

Real Estate Telemarketer Education and Training Requirements

Real Estate Telemarketers typically require a high school diploma or equivalent qualification.

They should possess excellent communication and interpersonal skills, as the job primarily involves making calls and convincing potential buyers.

Real Estate Telemarketers should also have a sound knowledge of the real estate market, listings, and prices.

This may require them to undergo on-the-job training or attend workshops and seminars related to the real estate industry.

Although not a necessity, having a real estate certification or a degree in marketing or sales can give Real Estate Telemarketers an added advantage.

Certain states may require Real Estate Telemarketers to be licensed, particularly if they are involved in making sales or leasing agreements.

In addition, many telemarketers may pursue further training in customer service, negotiation, and sales techniques to enhance their proficiency and marketability.

Proficiency in more than one language can also be beneficial in this role, especially in markets where multilingual communication is common.

 

Real Estate Telemarketer Salary Expectations

A Real Estate Telemarketer can expect to earn an average salary of $31,688 (USD) per year.

However, the actual earnings can vary depending on factors such as previous telemarketing or real estate experience, location, and the size of the employing company.

 

Real Estate Telemarketer Job Description FAQs

What skills does a Real Estate Telemarketer need?

Real Estate Telemarketers should have excellent communication and persuasion skills as they need to converse with potential clients and convince them to consider the real estate offerings.

They should have the ability to handle rejection and maintain a positive attitude.

Knowledge of real estate market trends, customer service skills and proficiency in using CRM software are also important.

 

Do Real Estate Telemarketers need a degree?

A degree is not necessarily required for the role of a Real Estate Telemarketer.

However, having a degree in marketing, communications, or a related field can be beneficial.

A high school diploma or equivalent is usually the minimum requirement.

Most of the training is done on the job and employers often focus more on skills and experience than on formal education.

 

What should you look for in a Real Estate Telemarketer resume?

In addition to any relevant education, look for experience in telemarketing, sales, or customer service roles.

Knowledge of real estate industry can be a significant advantage.

Also, check for proficiency in using CRM software and other relevant tools.

Good communication skills and the ability to handle rejection are key qualities to look for.

 

What qualities make a good Real Estate Telemarketer?

A good Real Estate Telemarketer is persistent and resilient, as the job involves a lot of rejection.

They need excellent communication skills to effectively converse with potential clients and persuade them.

Knowledge of the real estate industry and market trends can also be advantageous.

They need to be self-motivated, as a lot of their work is independent and targets-based.

 

Is it challenging to find qualified Real Estate Telemarketers?

Finding skilled Real Estate Telemarketers can be challenging as it requires a unique combination of skills including sales skills, resilience, and excellent communication abilities.

However, with a well-defined job description and targeted recruitment strategy, you can attract qualified candidates.

Offering competitive salary and benefits can also help attract top talent.

 

Conclusion

And that’s the scoop.

Today, we’ve unraveled the truth of what being a real estate telemarketer truly entails.

But guess what?

It’s not just about making calls.

It’s about shaping the landscape of the property market, one conversation at a time.

With our comprehensive real estate telemarketer job description template and practical examples, you’re all prepared to take the next step.

But why limit yourself?

Immerse yourself deeper with our job description generator. It’s your essential tool for fine-tuning your job listings or perfecting your resume.

Remember:

Every conversation is a stepping stone towards a successful sale.

Let’s shape the property market. Together.

How to Become a Real Estate Telemarketer (Complete Guide)

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