Bulgarian Social Media Manager Job Description [Updated for 2025]

In the era of digital connectivity, the emphasis on Bulgarian Social Media Managers has never been more significant.

As the digital landscape continuously evolves, the demand for savvy individuals who can navigate, enhance, and protect our social media presence grows stronger.

Let’s delve deeper: What’s really expected from a Bulgarian Social Media Manager?

Whether you are:

• A job seeker trying to understand the core of this role,
• A hiring manager outlining the perfect candidate,
• Or simply captivated by the intricacies of social media management,

You’ve come to the right place.

Today, we present a customizable Bulgarian Social Media Manager job description template, designed for easy posting on job boards or career websites.

Let’s get started.

Bulgarian Social Media Manager Duties and Responsibilities

Bulgarian Social Media Managers are responsible for planning, implementing, and monitoring the company’s Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.

They should have a deep understanding of the Bulgarian market, culture, and language.

Their duties and responsibilities include:

• Develop, implement and manage the company’s social media strategy in line with the business goals
• Define most important social media KPIs
• Manage and oversee social media content in Bulgarian language
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools such as Buffer, Hootsuite, etc.
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Provide constructive feedback to improve the overall social media presence
• Moderate all user-generated content in line with the moderation policy for each community

 

Bulgarian Social Media Manager Job Description Template

Job Brief

We are in search of a creative, motivated, and fluent Bulgarian Social Media Manager to join our digital marketing team.

The ideal candidate will be responsible for managing all our social media platforms, engaging with our Bulgarian audience, and creating high-quality, audience-targeted content.

Bulgarian Social Media Manager responsibilities include developing a social media strategy, setting specific objectives, and reporting on ROI.

You will manage our company image in a cohesive way to achieve our marketing goals.

 

Responsibilities

• Create, implement and manage social media strategies
• Define most important social media KPIs
• Manage and oversee social media content in Bulgarian language
• Measure the success of every social media campaign
• Stay up to date with latest social media best practices and technologies
• Use social media marketing tools such as Buffer
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network

 

Qualifications

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field

 

Benefits

• 401(k)
• Health insurance
• Dental insurance
Retirement plan
• Paid time off
• Professional development opportunities

 

Additional Information

• Job Title: Bulgarian Social Media Manager
• Work Environment: Office setting with options for remote work. Some travel may be required for team meetings or client consultations.
• Reporting Structure: Reports to the Lead Digital Marketing Manager or Social Media Director.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: Depending on experience and qualifications
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Bulgarian Social Media Manager Do?

A Bulgarian Social Media Manager specializes in managing social media platforms for companies that operate in Bulgaria or target the Bulgarian audience.

They handle the planning, implementation, managing and monitoring of a company’s social media strategy in order to increase brand awareness, improve marketing efforts and increase sales.

This includes creating and curating relevant content in Bulgarian language, tailored to the local market and culture.

Bulgarian Social Media Managers work on various platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube, and engage with the audience by responding to their comments or messages.

They also collaborate with other teams such as marketing, public relations, and sales to ensure brand consistency.

They typically measure and report on the performance of all social media campaigns and align these initiatives with the company’s business goals.

Moreover, they may also monitor SEO and user engagement, provide constructive feedback and potentially oversee the company’s online reputation.

Their role may also involve staying up-to-date with the latest digital technologies and social media trends in Bulgaria, ensuring the company’s social media channels are fully optimized and reflect current social trends.

 

Bulgarian Social Media Manager Qualifications and Skills

A Bulgarian Social Media Manager should possess a distinct set of skills and qualifications to effectively manage and promote a company’s presence on social media platforms, including:

• Fluency in Bulgarian language, both written and spoken, is paramount to communicate effectively with the local audience and understand cultural nuances.
• Expertise in various social media platforms, such as Facebook, Instagram, Twitter, LinkedIn, and YouTube to create and manage content that resonates with Bulgarian audiences.
• Strong content creation skills to develop engaging and relevant posts, tweets, and other social media content to grow a company’s online presence.
• Excellent communication skills for interacting with customers and followers, responding to comments and messages, and handling any customer service issues that arise.
• Marketing and advertising knowledge to develop, implement, and manage social media campaigns to increase brand awareness, drive traffic, and generate leads.
• Analytical skills to track and analyze social media performance, using tools like Google Analytics or Facebook Insights, to make informed decisions and improve strategy.
• Understanding of SEO and web traffic metrics to optimize social media posts and increase visibility.
• Ability to work in a team, collaborating with other marketing personnel, graphic designers, and content writers to create a cohesive social media strategy.

 

Bulgarian Social Media Manager Experience Requirements

For the role of a Bulgarian Social Media Manager, entry-level candidates typically need at least 1 to 2 years of experience in social media marketing or management.

This experience can be acquired through internships, part-time roles, or even significant personal use of various social media platforms.

Familiarity with Bulgarian culture and trends, as well as fluency in the Bulgarian language, is crucial.

Candidates with 2 to 3 years of experience are usually expected to have developed a deep understanding of how to use different social media platforms to effectively reach and engage a Bulgarian audience.

They may have gained experience in creating and curating content, tracking and analyzing performance metrics, and managing social media campaigns.

Those with over 3 years of experience often possess a strong track record in building and maintaining a Bulgarian online community.

They may have experience in developing and implementing a comprehensive social media strategy that aligns with business goals.

Candidates with more than 5 years of experience may have demonstrated leadership skills and are likely ready for a senior or supervisory role.

They may have managed a team, overseen the execution of a large-scale social media campaign, or guided the social media strategy of a company or organization.

These professionals are expected to have a deep understanding of Bulgarian social media trends and be able to adapt strategies as needed for maximum effectiveness.

 

Bulgarian Social Media Manager Education and Training Requirements

A Bulgarian Social Media Manager typically requires a bachelor’s degree in marketing, communications, or a related field.

Knowledge of digital marketing and social media platforms is essential.

They need a strong understanding of the Bulgarian language, culture, and online consumer behavior.

This is particularly important for engaging with customers and creating compelling social media content.

The individuals should also have experience with content management systems, Google Analytics, and social media marketing tools like Hootsuite or Buffer.

In addition to their degree, several years of experience in social media marketing or as a digital media specialist may be beneficial.

Some positions may require a master’s degree in marketing or journalism.

Though not necessary, a certification in social media marketing or a similar field could be advantageous.

Knowledge of graphic design, video editing, and content writing could further enhance a candidate’s prospects.

Being fluent in Bulgarian is crucial for this role, as the manager will need to engage with a Bulgarian-speaking audience, understand cultural nuances, and execute country-specific campaigns.

Continuous learning and keeping up to date with the latest digital technologies and social media trends are also integral to this role.

 

Bulgarian Social Media Manager Salary Expectations

A Bulgarian Social Media Manager earns an average salary of $22,000 (USD) per year.

However, the pay scale may fluctuate based on their expertise, the complexity of the role, the size of the organization, and the city they are operating in.

 

Bulgarian Social Media Manager Job Description FAQs

What skills does a Bulgarian Social Media Manager need?

A Bulgarian Social Media Manager should have excellent written and verbal communication skills in both Bulgarian and English.

They should be well-versed with various social media platforms and understand the digital marketing landscape in Bulgaria.

In addition, they need to have strong analytical skills, creativity, strategic thinking, and a good understanding of SEO and content management systems.

 

Do Bulgarian Social Media Managers need a degree?

While a degree in marketing, communications or related field could be beneficial, it is not always required.

The most important aspect is having a strong understanding and experience in managing social media platforms, digital marketing, and content creation.

Knowledge about the Bulgarian market, culture, and trends can also be a significant advantage.

 

What should you look for in a Bulgarian Social Media Manager’s resume?

Look for previous experience in managing social media campaigns, especially for Bulgarian audiences.

Familiarity with social media analytics tools and SEO, as well as the ability to craft engaging content in Bulgarian, are also essential.

Any certifications in digital marketing can be a plus.

 

What qualities make a good Bulgarian Social Media Manager?

A good Bulgarian Social Media Manager is proactive, creative, and adaptable.

They should have a good understanding of the Bulgarian culture and its digital landscape.

Exceptional communication skills, both in Bulgarian and English, as well as the ability to work in a team and make data-driven decisions, are also important qualities.

 

How important is it for a Bulgarian Social Media Manager to understand the local market?

It’s crucial for a Bulgarian Social Media Manager to understand the local market, as this will influence the content they produce and how they engage with the audience.

Knowledge of local trends, customer preferences, and market dynamics can help in creating more effective and targeted social media campaigns.

 

Conclusion

So, there you have it.

Today, we’ve unraveled the secrets of what it means to be a Bulgarian Social Media Manager.

Surprise, surprise!

It’s not just about posting updates.

It’s about molding the digital conversation, one post at a time.

With our comprehensive Bulgarian Social Media Manager job description template and real-life examples, you’re fully equipped to take your next step.

But why limit yourself?

Dig deeper with our job description generator. It’s your ultimate guide to crafting laser-focused job listings or refining your resume to sheer excellence.

Remember:

Every post is a piece of the larger online dialogue.

Let’s shape that conversation. Together.

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