Communications Research Analyst Job Description [Updated for 2025]

In the digital era, the focus on communications research analysts has become more crucial than ever.

As the landscape of communication continues to evolve, the need for skilled individuals who can assess, interpret, and optimize our communication strategies is growing more urgent.

But let’s delve deeper: What’s really expected from a communications research analyst?

Whether you are:

• A job seeker trying to comprehend the core of this role,
• A hiring manager aiming to define the perfect candidate,
• Or simply intrigued by the intricate world of communication research analysis,

You’re in the right place.

Today, we present a customizable communications research analyst job description template, designed for effortless posting on job boards or career sites.

Let’s dive right into it.

Communications Research Analyst Duties and Responsibilities

Communications Research Analysts play a vital role in understanding and improving all aspects of an organization’s internal and external communications.

They use various research methods to gather data, analyze information, and make recommendations for strategic communications plans.

Their duties and responsibilities include:

• Conducting research on communications methods and strategies
• Using data analysis techniques to understand communication trends and patterns
• Creating and implementing surveys, interviews, and other research tools to gather data
• Monitoring and analyzing the effectiveness of communication strategies
• Identifying target audience and understanding their behavior, preferences, and needs
• Writing detailed reports and presenting findings to senior management
• Recommending changes and improvements to communication strategies based on research findings
• Collaborating with other departments to align communication strategies with business goals
• Staying updated with the latest trends and advancements in communication and market research techniques

 

Communications Research Analyst Job Description Template

Job Brief

We are seeking a detail-oriented Communications Research Analyst to join our team.

In this role, you will be responsible for researching, analyzing, interpreting, and presenting data related to markets, operations, finance, economics, and customers.

You should be able to develop communication strategies and messages based on this research.

Our ideal candidate is someone with strong analytical skills, excellent communication abilities, and a knack for synthesizing and presenting complex information.

 

Responsibilities

• Conduct extensive research on industry trends, market dynamics, and competitor activities.
• Analyze and interpret data to identify patterns, opportunities, and challenges.
• Develop clear, concise reports and presentations based on research findings.
• Assist in developing communication strategies and key messages based on research insights.
• Collaborate with internal teams to ensure alignment between research findings and communication strategies.
• Keep abreast of latest research methods and data analysis techniques.
• Provide input in forecasting and strategic planning.

 

Qualifications

• Proven experience as a Communications Research Analyst or similar role
• Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information
• Excellent verbal and written communication skills
• Proficiency in statistical analysis software and databases
• Strong knowledge of data analysis and research methodologies
• BSc/BA in Business Administration, Statistics, Marketing or related field; MSc/MA will be a plus

 

Benefits

• 401(k)
• Health insurance
• Dental insurance
• Retirement plan
• Paid time off
• Professional development opportunities

 

Additional Information

• Job Title: Communications Research Analyst
• Work Environment: Office setting with options for remote work. Some travel may be required for research or conferences.
• Reporting Structure: Reports to the Director of Communications or the designated Communications Manager.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $75,000 minimum to $120,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Communications Research Analyst Do?

A Communications Research Analyst typically works for corporations, government agencies, non-profits, and other organizations where understanding and interpreting communication data is crucial.

Their primary task is to analyze and interpret data related to communications in order to provide insights and recommendations.

This could include analyzing media coverage, public opinion surveys, social media trends, and other forms of communication.

They make use of statistical software and other tools to collect and analyze data, and they must be able to communicate their findings clearly and effectively to other team members and stakeholders.

The Communications Research Analyst is also responsible for designing and implementing research projects, including defining the research question, identifying appropriate data sources, and determining the best methods of analysis.

They play a crucial role in decision-making processes by providing evidence-based insights that can guide communications strategy and tactics.

This could involve identifying trends or gaps in communication, evaluating the effectiveness of communication campaigns, or advising on how to best communicate with different target audiences.

In addition to these tasks, a Communications Research Analyst may also be involved in creating reports and presentations, providing training and support for other team members, and staying up-to-date with the latest research techniques and tools.

 

Communications Research Analyst Qualifications and Skills

A proficient Communications Research Analyst should have the skills and qualifications that align with the demands of the job role, which include:

• Analytical skills for interpreting complex data, identifying patterns, and providing insights into consumer behavior and market trends.
• Excellent communication skills for presenting research findings in a clear and concise manner to a variety of audiences, including stakeholders, clients, and team members.
• Strong research skills to collect and analyze relevant data using qualitative and quantitative methods.
• Problem-solving skills to address challenges that may arise during the research process and to develop appropriate solutions.
• Detail-oriented nature to ensure the precision and accuracy of data analysis and reports.
• Proficiency in using statistical analysis software and data visualization tools to interpret and present research data.
• Interpersonal skills to effectively collaborate with team members, clients, and other stakeholders.
• Time management skills to effectively handle multiple projects and meet deadlines.

 

Communications Research Analyst Experience Requirements

Entry-level Communications Research Analysts typically have 1 to 2 years of experience, often gained through internships or part-time roles in communications, marketing, or data analysis fields.

These professionals can also gain on-the-job experience in roles such as Social Media Analyst, Market Researcher, or other communication-related roles.

Candidates with more than 3 years of experience often enhance their analytical skills and deepen their knowledge in media trends, audience behavior, and communication strategies in roles such as Communication Specialist or Media Researcher.

Those with more than 5 years of experience are likely to have undertaken complex research projects and led teams.

They may also have experience in designing and implementing their own research strategies and methodologies, making them suitable for managerial or team-lead positions.

In addition, a Communications Research Analyst might be expected to have a strong academic background, often a bachelor’s or master’s degree in Communication, Marketing, Business, or a related field, which provides the theoretical knowledge and research skills required for the role.

Advanced proficiency in various data analysis tools and software is also a common requirement.

 

Communications Research Analyst Education and Training Requirements

A Communications Research Analyst typically requires a bachelor’s degree in communications, marketing, business, or a related field.

In their undergraduate studies, they should focus on courses such as market research, statistics, data analysis, communication theory, and psychology to gain a strong foundation in the principles of communications research.

Some positions may prefer candidates with a master’s degree in a specific area of communications, such as media studies, public relations, or corporate communications.

Prior work experience in a research or analytics role can be beneficial.

Internships during college can provide useful experience and can often lead to a job after graduation.

To stay abreast with the latest trends and developments in the field, ongoing professional development through seminars, workshops, and certification programs in areas such as digital communications, social media analytics, and data visualization is highly recommended.

Additionally, strong analytical skills, proficiency in data analysis software, and an understanding of quantitative and qualitative research methods are essential for this role.

 

Communications Research Analyst Salary Expectations

A Communications Research Analyst can expect to earn an average salary of $63,790 (USD) per year.

However, this can vary greatly depending on factors such as experience, educational background, and the location of the job.

In addition, the specific industry in which the analyst is employed can also significantly influence the salary.

 

Communications Research Analyst Job Description FAQs

What skills does a Communications Research Analyst need?

A Communications Research Analyst should have excellent analytical skills to assess and interpret research data.

They need to have strong communication skills to present findings to key stakeholders, and writing skills to produce comprehensive reports.

They should also have a good understanding of research methodologies, be detail-oriented, and possess critical thinking skills to identify patterns and trends in data.

 

Do Communications Research Analysts need a degree?

Most Communications Research Analyst positions require a bachelor’s degree in Communications, Marketing, Statistics, or a related field.

Some roles may require a master’s degree or higher level of education, especially for positions that involve complex data analysis.

Furthermore, experience or knowledge in statistics and data analysis software is often required.

 

What should you look for in a Communications Research Analyst resume?

A Communications Research Analyst resume should display a strong background in research and data analysis.

It should highlight skills in statistical analysis, data interpretation, and report writing.

Experience in the field of communications, such as public relations, journalism, or marketing, can be an added advantage.

Look for individuals who have proven they can translate research findings into actionable insights.

 

What qualities make a good Communications Research Analyst?

A good Communications Research Analyst is naturally inquisitive and enjoys delving into data to uncover patterns and insights.

They have strong attention to detail, ensuring accuracy in their findings.

They are able to communicate complex information in a clear, understandable manner.

Additionally, they can manage multiple projects at once, meet deadlines, and work well under pressure.

 

What is the role of a Communications Research Analyst in a company?

A Communications Research Analyst plays a critical role in understanding and shaping the communication strategies of a company.

They conduct research to understand the effectiveness of existing communication strategies and identify areas for improvement.

They analyze data to understand audience behavior and preferences, and provide insights to help shape future communication and marketing strategies.

They also present their findings to the management and recommend evidence-based strategies for more effective communication.

 

Conclusion

There you have it.

Today, we’ve pulled back the layers on what it entails to be a communications research analyst.

Surprise, surprise?

It’s not just about analyzing data.

It’s about shaping the future of communication, one data point at a time.

With our definitive communications research analyst job description template and real-world illustrations, you’re fully equipped to make your next career move.

But why limit yourself?

Dive deeper with our job description generator. It’s your ultimate tool for creating perfectly tailored job listings or polishing your resume to shine.

Always remember:

Each analyzed piece of data is a vital part of the larger communication landscape.

Let’s shape that future. Together.

How to Become a Communications Research Analyst (Complete Guide)

Job Market Royalty: The Most Prestigious Careers to Rule Them All

The Zen of Earning: Careers That Promise a Peaceful Path

Strangely Successful: Bizarre Careers That Actually Pay

Happy Hustles: Careers That Bring Maximum Satisfaction