Real Estate Sales Manager Job Description [Updated for 2025]

In today’s competitive market, the need for skilled Real Estate Sales Managers has become more prominent than ever.

The real estate industry continues to evolve, and with each development, the demand for proficient individuals who can drive, enhance, and uphold our property sales strategies heightens.

But let’s delve deeper: What’s truly expected from a Real Estate Sales Manager?

Whether you are:

• A job seeker trying to understand the core responsibilities of this role,
• A hiring manager aiming to outline the perfect candidate,
• Or simply curious about the dynamics of real estate sales management,

You’re in the right place.

Today, we present a customizable Real Estate Sales Manager job description template, designed for convenient posting on job boards or career sites.

Let’s dive right into it.

Real Estate Sales Manager Duties and Responsibilities

Real Estate Sales Managers are responsible for overseeing real estate sales operations, often leading a team of real estate agents, and executing strategies to drive sales and expand the customer base.

They perform a variety of duties and responsibilities such as:

• Developing and implementing sales strategies for the property market to ensure high levels of customer satisfaction and sales
• Recruiting, training, and mentoring real estate agents, providing them with the necessary support and guidance
• Setting sales goals and determining sales price and negotiations tactics
• Keeping up to date with real estate market trends, local area pricing, customer demands, and real estate legislation
• Monitoring the sales process to ensure contracts are completed accurately and in a timely manner
• Handling buyer and seller complaints and concerns efficiently and professionally
• Creating sales reports and presenting them to senior management
• Building and maintaining relationships with property developers, contractors, lawyers, and other real estate professionals

 

Real Estate Sales Manager Job Description Template

Job Brief

We are looking for a talented and experienced Real Estate Sales Manager to lead our sales team.

The Real Estate Sales Manager will be responsible for setting sales goals, building a high-performance sales team, and developing strategies to expand our customer base.

Our ideal candidate has a proven track record in sales, leadership, and real estate industry.

They should be proficient in managing a sales team and have excellent communication and negotiation skills.

 

Responsibilities

• Set sales goals and develop sales strategies
• Recruit, hire, and train new sales associates
• Review and monitor staff performance
• Ensure all sales associates comply with company policies and legal regulations
• Network to improve the presence and reputation of the branch and company
• Assist sales associates in closing complex transactions
• Manage budget and allocate funds appropriately
• Resolve customer complaints regarding sales and service

 

Qualifications

• Proven work experience as a Real Estate Sales Manager or similar role
• Ability to manage a team and provide guidance and feedback to staff
• Excellent knowledge of MS Office and property management software
• Ability to manage multiple projects concurrently
• Excellent communication and negotiation skills
• Real estate broker’s license
• BSc degree in Business Administration or related field

 

Benefits

• 401(k)
• Health insurance
• Dental insurance
• Retirement plan
• Paid time off
• Professional development opportunities

 

Additional Information

• Job Title: Real Estate Sales Manager
• Work Environment: Office setting with options for remote work. Some travel may be required for property viewings and client meetings.
• Reporting Structure: Reports to the Regional Sales Director.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $65,000 minimum to $120,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Real Estate Sales Manager Do?

Real Estate Sales Managers typically work for real estate firms, brokerage companies, or independently.

They manage a team of real estate agents or brokers, helping them achieve their sales targets.

Their job is to coach, motivate and support their team members, leading them to maximize their sales potentials.

They also develop effective training programs for the new agents or brokers in their team to enhance their selling skills and knowledge about the real estate market.

Real Estate Sales Managers also monitor the local real estate market trends and keep an eye on the competing properties.

This involves staying updated with the latest regulatory requirements and economic trends that could affect the real estate industry.

They often negotiate contracts with buyers and sellers, and coordinate with other professionals involved in the real estate transaction process, such as attorneys and mortgage lenders.

In addition, they might also be responsible for marketing properties, setting sales goals, preparing budgets and approving expenditures.

They are the key point of contact for their clients, providing them with all the necessary information and advice about buying or selling a property.

Above all, their primary aim is to ensure client satisfaction and build long-term relationships with them, which in turn helps in increasing the client base and overall profitability for their firm.

 

Real Estate Sales Manager Qualifications and Skills

Real Estate Sales Managers combine industry knowledge, interpersonal skills and strategic thinking to oversee the buying and selling of property.

They are expected to have the following skills and qualifications:

• Strong leadership skills to manage and motivate a team of real estate agents.
• Proficient knowledge of the real estate market, including understanding current trends and market dynamics.
• Excellent negotiation skills to secure the best possible prices for clients, whether they are buying or selling property.
• Highly effective communication skills to interact with clients, agents, and other stakeholders in the real estate industry.
• Ability to develop and implement sales strategies to meet organizational objectives.
• Exceptional customer service skills to build and maintain long-term relationships with clients.
• Detail-oriented to handle contracts, appraisals, and other necessary paperwork accurately and efficiently.
• Strong networking skills to generate leads and expand clientele.
• Real estate license and relevant experience in the real estate industry.

 

Real Estate Sales Manager Experience Requirements

An entry-level Real Estate Sales Manager may have about 2 to 3 years of experience, usually acquired through working as a real estate agent or broker.

This provides them with the opportunity to understand the real estate market, negotiation processes, and client management.

Aspiring managers often enhance their skills through professional courses and certifications.

They also gain understanding of property laws, ethics, and consumer relationships, which are crucial in this field.

Individuals with 5 to 7 years of experience in the real estate industry often have developed their sales and leadership skills significantly.

They have typically been involved in numerous transactions and have a solid understanding of market trends and sales strategies.

Those with over 7 years of experience are typically seasoned professionals who have demonstrated strong performance and leadership in their previous roles.

They may be ready to handle the responsibilities of a Real Estate Sales Manager, including overseeing a team of agents, setting sales goals, developing effective sales strategies and managing customer relationships.

Moreover, some employers may require their Sales Manager hires to have a specific amount of experience in a managerial role within the real estate sector.

This ensures they are familiar with the duties and challenges associated with leading a team in the competitive real estate market.

 

Real Estate Sales Manager Education and Training Requirements

To become a Real Estate Sales Manager, typically a bachelor’s degree in business administration, real estate, finance or a related field is required.

It is essential for them to have a strong understanding of the real estate market, property management, and the sales process.

As part of their education, they may take courses in property law, marketing, negotiation, property management, and finance.

In addition to formal education, a Real Estate Sales Manager must also be licensed as a real estate agent in their state.

The requirements for licensure typically involve pre-licensure courses and passing the real estate licensing exam.

Many Real Estate Sales Managers opt to obtain a broker’s license, which involves additional education and licensing requirements and allows them to own or manage a real estate firm.

While not always a requirement, some positions may prefer or require a Real Estate Sales Manager with a master’s degree in business administration or a related field.

Finally, continuing education is important in this field as it is in a constant state of flux and staying abreast of the latest trends and regulations is critical for success.

Many professionals in this field pursue advanced certifications and courses to improve their skills and knowledge.

 

Real Estate Sales Manager Salary Expectations

A Real Estate Sales Manager earns an average salary of $78,042 (USD) per year.

The actual earnings can vary greatly depending on the individual’s experience, the size and location of the property portfolio, and the profitability of the real estate market at any given time.

 

Real Estate Sales Manager Job Description FAQs

What skills does a Real Estate Sales Manager need?

Real Estate Sales Managers should have strong leadership and motivational skills to drive their team towards reaching sales goals.

They must have excellent communication and negotiation skills to interact with clients effectively and close deals successfully.

Additionally, they should have a deep understanding of the local real estate market and the ability to analyze market trends.

 

Do Real Estate Sales Managers need a degree?

While it is not mandatory for a Real Estate Sales Manager to have a degree, many employers prefer candidates with a bachelor’s degree in business administration, sales, marketing, or a related field.

However, experience in real estate sales is often more important.

All Real Estate Sales Managers must be licensed real estate agents, and depending on the state, some may also need a broker’s license.

 

What should you look for in a Real Estate Sales Manager’s resume?

When reviewing a Real Estate Sales Manager’s resume, the first thing to check is their licensure and experience in real estate sales.

Look for a proven track record in successfully closing deals and managing a team.

Skills in negotiation, market analysis, and customer service are also important.

Experience with real estate software and CRM systems could be a plus.

 

What qualities make a good Real Estate Sales Manager?

A good Real Estate Sales Manager is proactive, enthusiastic, and has a keen eye for identifying potential property deals.

They are highly organized, able to multitask, and have excellent time management skills.

They should possess strong leadership and team building abilities, with an understanding of how to inspire and motivate a sales team.

Additionally, they must have a good understanding of client needs and the ability to build strong customer relationships.

 

Is it challenging to hire a Real Estate Sales Manager?

Hiring a Real Estate Sales Manager can be challenging due to the specific skill set and experience needed for the role.

It can be particularly difficult to find candidates who possess both strong sales skills and leadership abilities.

Therefore, providing competitive compensation, opportunities for professional growth, and a supportive work environment can help attract qualified candidates.

 

Conclusion

So there you have it.

Today, we’ve given you an insider’s look into what it truly means to be a real estate sales manager.

And here’s the scoop:

It’s not just about selling properties.

It’s about shaping the landscape of the real estate market, one property at a time.

With our comprehensive real estate sales manager job description template and real-world examples, you’re ready to take the leap.

But why halt your journey here?

Immerse yourself further with our job description generator. It’s your next step to creating razor-sharp listings or perfecting your resume to an impressive degree.

Remember:

Every property sold contributes to the bigger picture.

Let’s shape the real estate market. Together.

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