Salesforce Administrator Job Description [Updated for 2024]

salesforce administrator job description

In the age of digital transformation, the role of Salesforce Administrators has become more crucial than ever.

As businesses increasingly shift towards customer-centric models, the demand for skilled professionals who can effectively manage, customize, and optimize the Salesforce platform grows exponentially.

But what exactly does a Salesforce Administrator do?

Whether you are:

  • A job seeker trying to understand the intricacies of this role,
  • A hiring manager crafting the perfect job description,
  • Or simply curious about the world of Salesforce administration,

You’ve come to the right place.

Today, we present a comprehensive Salesforce Administrator job description template, designed for seamless posting on job boards or career sites.

Let’s dive right in.

Salesforce Administrator Duties and Responsibilities

Salesforce Administrators are responsible for managing and developing the platform to meet the business needs.

They ensure the stability and scalability of the system, design and implement new features, and offer support and training to users.

Their duties and responsibilities include:

  • Manage daily functions of the platform
  • Create and manage custom fields, objects, layouts, list views, workflows, and approval processes
  • Design, code, and implement Salesforce applications
  • Create and maintain user roles, profiles, and hierarchies
  • Develop reports, dashboards, and processes to continuously monitor data quality and integrity
  • Interact regularly with global business units to understand business needs and translate them into functional and technical requirements
  • Provide support to users and train new end users on the Salesforce system
  • Keep abreast with new Salesforce features and functionality and provide recommendations for process improvements
  • Assist in the evaluation of AppExchange tools for feasibility and impact
  • Perform regular system audits and prepare for upgrades


Salesforce Administrator Job Description Template

Job Brief

We are seeking a dedicated Salesforce Administrator to manage our company’s Salesforce CRM system.

The Salesforce Administrator will be responsible for managing the day-to-day operations, configuring Salesforce to fit the company’s needs, creating and managing fields, views, reports, dashboards, campaigns, and other Salesforce objects and functions.

Our ideal candidate has a solid understanding of business operations and the analytical capabilities to translate business needs into system solutions.

Ultimately, you will be a pivotal piece in the efficiency and success of our business operations through your management of the Salesforce system.



  • Manage and maintain the company’s Salesforce CRM, including user setup, profiles, roles, and teams, customization of objects, fields, record types, page layouts, and validations.
  • Perform database maintenance tasks, including diagnostic tests and duplicate entry cleansing.
  • Evaluate, install, and manage Salesforce updates and add-ons.
  • Develop customized reports, dashboards, and processes to continuously monitor data quality and integrity.
  • Provide training and support to Salesforce end users.
  • Assist in the evaluation of new business systems software and processes.
  • Document system configuration and administrative processes.
  • Work with management to identify new and creative opportunities to leverage Salesforce to support additional business processes or functions.



  • Proven work experience as a Salesforce administrator
  • Salesforce Administrator Certification (ADM 201) required
  • Advanced knowledge of Salesforce CRM platforms
  • Experience in setting up and managing user profiles, roles, and permission sets in Salesforce
  • Excellent problem-solving capabilities and project management skills
  • Familiarity with best practices, support mechanisms, procedures, and limitations is required
  • Experience with Salesforce SOQL and SOSL is a plus
  • Bachelor’s degree in Computer Science, Business Administration, or related field preferred



  • 401(k)
  • Health insurance
  • Dental insurance
  • Retirement plan
  • Paid time off
  • Professional development opportunities


Additional Information

  • Job Title: Salesforce Administrator
  • Work Environment: Office setting with options for remote work. Some travel may be required for team meetings or client consultations.
  • Reporting Structure: Reports to the IT Manager or CRM Manager.
  • Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
  • Pay Range: $75,000 minimum to $120,000 maximum
  • Location: [City, State] (specify the location or indicate if remote)
  • Employment Type: Full-time
  • Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
  • Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].


What Does a Salesforce Administrator Do?

Salesforce Administrators play a key role in companies across various industries that use the Salesforce platform for managing their customer relationships.

They are responsible for managing the company’s Salesforce CRM and creating and implementing systems for effective use of Salesforce.

This includes defining user roles, creating workflows, maintaining user accounts, and developing reports and dashboards to help users track their performance.

Additionally, they ensure that the system is running smoothly and efficiently by regularly monitoring the platform and troubleshooting any technical issues that arise.

They may also conduct training sessions to help users understand how to use the platform effectively and to promote adoption.

Salesforce Administrators work closely with various stakeholders in the organization including the sales, marketing, and customer service teams, to understand their needs and translate them into system improvements.

They also liaise with technical developers to implement more complex system changes.

Moreover, they keep up with the latest updates and features released by Salesforce, and evaluate their applicability to the company’s operations.

Where necessary, they customize and adapt the platform to better fit the company’s requirements.

Overall, a Salesforce Administrator’s role is crucial to ensure that the Salesforce platform is an effective tool that supports the company’s customer relationship management and boosts the overall business performance.


Salesforce Administrator Qualifications and Skills

A proficient Salesforce Administrator should have the skills and qualifications that align with your job description, such as:

  • Technical knowledge of Salesforce software to manage, configure, and implement the platform effectively.
  • Problem-solving skills to troubleshoot and resolve any technical issues that may arise with the Salesforce platform.
  • Project management skills to coordinate different tasks, meet deadlines and deliver solutions as per the business needs.
  • Strong communication skills to effectively liaise between the users, vendors, and the stake holders.
  • Data management abilities to organize, analyze, and manage data to make informed business decisions.
  • Customer service skills to provide support and training to end users, ensuring they can effectively use the Salesforce platform.
  • Ability to keep up-to-date with the latest Salesforce features and updates.
  • Knowledge of process builder, workflows, and validation rules for advanced configuration.


Salesforce Administrator Experience Requirements

Salesforce Administrators typically need to have a minimum of 2 years of experience in an administrative or CRM-related role, ideally with experience in Salesforce applications.

They may have gained this experience through roles such as CRM Specialist, Business Analyst, or System Administrator.

Experience with Salesforce configuration, including creating pages, tabs, custom objects, and workflows is highly beneficial for this role.

Additionally, these professionals should have a history of managing user setup, profiles, roles, and teams within the Salesforce environment.

Candidates with more than 3 years of experience often have a deep understanding of Salesforce best practices and have developed their skills in areas such as Salesforce reporting and dashboards, data management, security, and AppExchange.

Those with more than 5 years of experience are typically seasoned Salesforce Administrators who have led Salesforce implementation projects, have experience in managing large scale Salesforce environments, and may have obtained advanced Salesforce certifications.

These professionals may be ready for a managerial role or for a role as a Salesforce Consultant.


Salesforce Administrator Education and Training Requirements

Salesforce Administrators typically have a bachelor’s degree in business administration, computer science, IT, or a related field.

They need a strong understanding of business processes and customer relationship management principles.

Experience with Salesforce platform, its features and functionalities is also crucial.

Some positions may require Salesforce Administrators to have a master’s degree in information systems or a related field, especially for those handling complex projects or in senior roles.

Salesforce offers a Certified Administrator certification that demonstrates expertise in handling the platform.

Although not mandatory, this certification is highly regarded in the industry and might be a requirement for some roles.

In addition to the formal education and certification, Salesforce Administrators should constantly update their skills and knowledge due to the regular updates and releases from Salesforce.

This can be done through online courses, webinars, user groups, or industry events.

Having a master’s degree and/or certification not only indicates a candidate’s technical competency but also their commitment to the profession and continuous learning.


Salesforce Administrator Salary Expectations

A Salesforce Administrator can expect to earn an average salary of $87,106 (USD) per year.

The actual earnings can differ based on factors such as experience, certifications, the size of the employing organization, and the geographical location.


Salesforce Administrator Job Description FAQs

What skills are required to be a Salesforce Administrator?

A Salesforce Administrator needs strong technical skills to manage the Salesforce platform effectively.

They should have knowledge of Salesforce CRM and its various features.

They should also be able to handle user management, security settings, and data management.

In addition, they should have good problem-solving skills, analytical abilities, and strong communication skills to collaborate with other team members and engage with users.


What qualifications does a Salesforce Administrator need?

A Salesforce Administrator does not necessarily need a specific degree, but a degree in computer science or information systems can be beneficial.

However, having a Salesforce Administrator Certification is crucial as it reflects the individual’s expertise in the field.

Additionally, experience working with Salesforce or other CRM platforms can be an added advantage.


What should you look for in a Salesforce Administrator resume?

You should look for a Salesforce Administrator Certification and any other relevant certifications.

Check for experience in managing Salesforce platforms, implementing Salesforce solutions, and troubleshooting Salesforce issues.

Additionally, look for skills like problem-solving, communication, and collaboration.

Experience in data management and security management within Salesforce is also beneficial.


What qualities make a good Salesforce Administrator?

A good Salesforce Administrator is proactive, with a knack for identifying and solving problems before they escalate.

They should be detail-oriented and analytical, able to manage and interpret data effectively.

Strong communication skills are crucial as they often serve as a bridge between users and the technical team.

They should also be adaptable, able to keep up with Salesforce updates and changes.


Is it hard to find a qualified Salesforce Administrator?

Finding a qualified Salesforce Administrator can be a challenge due to the specific technical skills and knowledge required for the job.

The demand for Salesforce Administrators is high, and it’s important to offer competitive compensation and benefits to attract and retain top talent.

It can be beneficial to work with a specialized recruitment agency or to offer training and certification opportunities to existing IT staff.



And there you have it.

Today, we’ve delved into the intricate world of a Salesforce Administrator.

Guess what?

It’s not just about managing databases.

It’s about shaping the digital landscape, one data point at a time.

With our comprehensive Salesforce Administrator job description template and real-life examples, you’re ready to stride forward.

But why pause here?

Explore further with our job description generator. It’s your pathway to creating precision-driven job listings or fine-tuning your resume to absolute perfection.

Keep in mind:

Every piece of data contributes to the larger framework.

Let’s design that future. Together.

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