Catering Sales Manager Job Description [Updated for 2025]

In the dynamic world of event planning, the importance of Catering Sales Managers is second to none.

As the hospitality industry evolves, the demand for expert professionals who can conceptualize, coordinate, and manage our catering services grows stronger.

But what does it truly mean to be a Catering Sales Manager?

Whether you are:

• A job seeker looking to understand the nature of this role,
• A hiring manager outlining the perfect candidate,
• Or simply fascinated by the intricacies of catering sales management,

You’ve come to the right place.

Today, we introduce a customizable Catering Sales Manager job description template, designed for easy posting on job boards or career sites.

Let’s delve into it.

Catering Sales Manager Duties and Responsibilities

Catering Sales Managers are responsible for coordinating and managing all events and services related to catering.

They work with clients to understand their needs, create and propose suitable catering packages, and ensure that the catering services are executed smoothly.

Their duties and responsibilities include:

• Building relationships with potential clients and maintaining existing clients’ relationships
• Presenting and selling catering services to potential clients
• Working with clients to understand their catering needs and suggest suitable options
• Developing and proposing detailed catering event proposals, including menu selections, seating arrangements, and decor details
• Negotiating contracts and pricing with clients
• Coordinating with the kitchen staff, service staff and suppliers to ensure the successful execution of events
• Ensuring all catering services meet health and safety standards
• Resolving any client complaints or issues related to the catering services
• Maintaining detailed records of sales, contracts, and client information
• Setting and meeting sales targets and goals

 

Catering Sales Manager Job Description Template

Job Brief

We are looking for a motivated and results-driven Catering Sales Manager to expand our client base, increase revenue and ensure client satisfaction.

Catering Sales Manager responsibilities include identifying potential clients, developing proposals, negotiating contracts and ensuring that all aspects of each event are carried out flawlessly.

Our ideal candidates have a solid background in sales, exceptional communication skills, a customer-oriented mindset and are familiar with the catering industry and food and beverage trends.

Ultimately, the role of the Catering Sales Manager is to ensure the success and profitability of our catering services while delivering a high-quality experience for our clients.

 

Responsibilities

• Identify potential clients and build relationships to boost sales
• Create and present proposals to meet client needs and preferences
• Negotiate contracts with clients and suppliers
• Coordinate with the catering team to ensure all aspects of each event are handled
• Monitor industry trends and competitor activities
• Meet and exceed sales targets
• Handle customer complaints and queries
• Ensure all catering operations comply with relevant legal, health and safety regulations
• Develop and implement sales strategies and promotional activities
• Prepare and present reports on sales performance and market trends

 

Qualifications

• Proven work experience as a Catering Sales Manager or similar role
• Knowledge of food and beverage trends and best practices
• Excellent sales, negotiation, and communication skills
• Ability to build and maintain strong relationships with clients
• Strong organizational and time-management skills
• Proficiency in Microsoft Office and CRM software
• Degree in Business, Marketing, Hospitality Management or relevant field

 

Benefits

• 401(k)
• Health insurance
• Dental insurance
• Retirement plan
• Paid time off
• Professional development opportunities

 

Additional Information

• Job Title: Catering Sales Manager
• Work Environment: Mostly office-based with regular travel for client meetings and events.
• Reporting Structure: Reports to the Director of Catering or Sales Director.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $45,000 minimum to $75,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Catering Sales Manager Do?

A Catering Sales Manager primarily works for catering companies, hotels, and event venues, but they can also be self-employed or work on a contract basis for special events.

Their main responsibility is to sell and coordinate catering services for events such as weddings, corporate gatherings, parties, and conferences.

This involves meeting with potential clients to understand their needs and preferences, presenting various catering options, and negotiating contracts.

Catering Sales Managers also work closely with chefs and other food service personnel to develop menus that meet the client’s expectations and budget.

They may also coordinate with vendors and suppliers to ensure the availability of necessary food items and equipment.

They are responsible for making sure that the catering service is executed smoothly and to the client’s satisfaction.

This may include overseeing the setup, service, and cleanup at the event, as well as addressing any issues or concerns that arise.

In addition, Catering Sales Managers often have the task of marketing their company’s services to attract new clients.

This could involve designing promotional materials, attending industry events, or implementing advertising campaigns.

Overall, the role of a Catering Sales Manager is to ensure that their clients have a positive and memorable catering experience, which in turn contributes to the success and reputation of their company or brand.

 

Catering Sales Manager Qualifications and Skills

A skilled Catering Sales Manager should have the skills and qualifications that are in line with the role, such as:

• Excellent sales skills and the ability to develop and implement effective sales strategies to maximize profits.
• A strong understanding of the catering business, including food and beverage trends, event planning, and customer service.
• Superb interpersonal and communication skills to effectively connect with clients, negotiate contracts, and build long term relationships.
• Strong organizational skills to manage multiple events at the same time, ensuring that each event is well-planned and executed.
• Financial acumen to manage budgets, pricing, and negotiate contracts to ensure profitability.
• Attention to detail and creativity to design unique catering experiences tailored to client-specific visions.
• Leadership skills to manage a team of catering staff, providing training and motivation to ensure high-quality service.
• Problem-solving skills to address potential issues and challenges that may arise during the planning or execution of an event.
• Excellent customer service skills to ensure client satisfaction, handle complaints, and build a loyal customer base.

 

Catering Sales Manager Experience Requirements

Entry-level Catering Sales Managers may have 1 to 2 years of experience, usually obtained through internships or part-time positions in the hospitality, catering, or food service industries.

They may also have gained experience in roles such as Events Coordinator, Restaurant Manager, or Sales Associate, where they developed their understanding of customer service, sales, and food handling.

Candidates with more than 3 years of experience in the field are typically expected to have honed their skills in negotiation, event planning, and menu development in roles such as Catering Coordinator or Food and Beverage Manager.

Those with over 5 years of experience usually have a solid background in managing large-scale events, building relationships with vendors and clients, and leading a team.

These individuals may have previously worked as Senior Catering Managers and are often well-prepared to handle the complexities and challenges of a Catering Sales Manager position.

In addition to practical experience, many employers also value formal education in hospitality management or a related field, as well as certifications in food safety and alcohol service.

 

Catering Sales Manager Education and Training Requirements

Catering Sales Managers typically have a bachelor’s degree in Hospitality Management, Business, or a related field.

They require a strong foundation in sales and marketing, along with a deep understanding of food service management and event planning.

Some positions, particularly those in high-end or specialized catering services, may require Catering Sales Managers with a master’s degree in Business Administration or Hospitality Management.

Many Catering Sales Managers also complete a certification program in professional selling or catering management to further enhance their skills and knowledge.

Additional credentials, such as Food Safety Certification or Alcohol Service Certification, are often required depending on the state and nature of the catering services provided.

A master’s degree or certification may signify a candidate’s commitment to their professional development and their potential for leadership within the industry.

 

Catering Sales Manager Salary Expectations

A Catering Sales Manager earns an average salary of $52,105 (USD) per year.

The actual income may vary depending on the individual’s level of experience, the size of the catering company, and the region in which they are located.

 

Catering Sales Manager Job Description FAQs

What skills does a Catering Sales Manager need?

Catering Sales Managers need to have strong communication and negotiation skills, as they often deal with clients and suppliers.

They should have good organizational skills to handle event planning and coordination.

Financial acumen is also essential, as they are responsible for pricing and budgeting.

Interpersonal skills and a customer-centric approach are crucial to ensure customer satisfaction and repeat business.

 

Do Catering Sales Managers need a degree?

While a degree is not always necessary, a bachelor’s degree in hospitality management, business administration, or a related field can be beneficial.

Employers often value experience in the industry over formal education.

However, having a degree might provide an advantage for career advancement.

 

What should you look for in a Catering Sales Manager resume?

When examining a resume for a Catering Sales Manager position, you should look for previous experience in sales, event management, or catering.

Knowledge of food and beverage operations is a plus.

The resume should also highlight skills such as leadership, customer service, and financial management.

Certifications related to event management or hospitality can also indicate a strong candidate.

 

What qualities make a good Catering Sales Manager?

A good Catering Sales Manager should be proactive, detail-oriented, and comfortable working in a fast-paced environment.

They should have strong leadership qualities and be able to manage teams effectively.

Additionally, they should have a good understanding of customer needs, excellent problem-solving skills, and the ability to work under pressure to ensure events are successful.

 

What are the daily duties of a Catering Sales Manager?

A Catering Sales Manager’s daily duties usually involve meeting with potential clients, providing quotes for services, overseeing event planning and execution, and managing client relationships.

They also work closely with other departments, like the culinary team, to ensure the services offered meet the client’s expectations.

They may also be responsible for creating and implementing sales strategies to drive business growth.

 

Conclusion

And there you have it.

Today, we’ve given you a backstage pass to the intricate world of a catering sales manager.

Surprised?

It’s not just about organizing events.

It’s about creating memorable culinary experiences, one event at a time.

With our definitive catering sales manager job description template and real-life examples, you’re well-equipped to take the next step.

But why limit yourself?

Explore further with our job description generator. It’s your ultimate resource for precision-tailored job listings or refining your resume to perfection.

Remember:

Every event you manage is a part of a larger culinary journey.

Let’s create those unforgettable moments. Together.

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