Crisis Communication Manager Job Description [Updated for 2025]

In an era of rapid information and high stakes, the role of a crisis communication manager has never been more critical.

As our world becomes increasingly interconnected and volatile, the demand for skilled professionals who can expertly navigate, manage, and mitigate crisis communication grows.

But what does a crisis communication manager truly do?

Whether you are:

• A job seeker trying to understand the nuances of this role,
• A hiring manager defining the perfect candidate,
• Or simply curious about the world of crisis communication management,

You’ve come to the right place.

Today, we present a tailor-made crisis communication manager job description template, designed for effortless posting on job boards or career sites.

Let’s delve into it.

Crisis Communication Manager Duties and Responsibilities

Crisis Communication Managers are primarily responsible for handling and managing communications during any crisis situations within an organization.

They develop strategies, guidelines, and policies to help the company navigate through crisis, while minimizing damage to the company’s reputation.

Their key duties and responsibilities include:

• Developing crisis communication plans and strategies
• Monitoring and analyzing the company’s public perception
• Coordinating with internal teams during crisis situations and managing the flow of information
• Creating and disseminating timely and accurate information to media, employees, stakeholders, and customers during a crisis
• Training staff members on crisis communication procedures and guidelines
• Assessing the impact of crisis and developing strategies to rebuild company’s reputation post-crisis
• Preparing statements or press releases during crises
• Implementing damage control measures and altering strategies as required
• Reviewing and updating crisis communication plans regularly
• Keeping up with industry trends and best practices in crisis communication

 

Crisis Communication Manager Job Description Template

Job Brief

We are seeking a skilled Crisis Communication Manager to manage our company’s emergency public relations activities.

The responsibilities include developing crisis communication strategies, managing company’s public image and reputation during crisis, and coordinating with various teams to ensure timely and consistent communication.

The ideal candidate should be an excellent communicator with a strong ability to manage stressful situations.

Familiarity with various types of media channels and professional handling of public relations during a crisis are prerequisites for this role.

 

Responsibilities

• Develop crisis communication strategies and protocols
• Manage and protect the company’s image and reputation during crisis
• Coordinate with different teams to ensure consistent and timely communication
• Prepare detailed reports on the handling of crisis situations
• Monitor media coverage and public opinion
• Communicate with media and handle media interviews
• Conduct training sessions for company’s staff on crisis communication procedures
• Provide advice on potential public impact and company’s response

 

Qualifications

• Proven work experience as a Crisis Communication Manager or similar role
• Experience in public relations and crisis management
• Excellent communication and presentation skills
• Ability to manage stressful situations
• Strong decision-making and problem-solving skills
• Knowledge of social media management
• BA degree in Communication, Public Relations or relevant field

 

Benefits

• 401(k)
• Health insurance
• Dental insurance
• Retirement plan
• Paid time off
• Professional development opportunities

 

Additional Information

• Job Title: Crisis Communication Manager
• Work Environment: This role typically works in an office setting, but may be required to travel for crisis management or media coverage.
• Reporting Structure: Reports to the Director of Communications.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $80,000 minimum to $130,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].

 

What Does a Crisis Communication Manager Do?

A Crisis Communication Manager is a public relations professional who specializes in handling and managing communication during times of crisis.

They work in various industries, from corporations to nonprofit organizations, and may also offer their services as independent consultants.

Their primary role is to develop, implement, and manage communication strategies to address and mitigate crises that might affect an organization’s reputation.

They are the first line of communication during emergencies, and are responsible for ensuring that all statements and information released are accurate, consistent, and timely.

Crisis Communication Managers work closely with various teams within an organization, including PR, marketing, and senior management, to craft messages and responses.

They also often serve as the spokesperson for their organization during a crisis, interacting with media, stakeholders, and the public.

They are also responsible for proactively identifying potential risks and preparing crisis communication plans.

This includes monitoring media and public sentiment, conducting training sessions for staff, and implementing measures to restore an organization’s image and trust after a crisis.

In addition, they evaluate the effectiveness of crisis communication strategies and make necessary adjustments.

They often leverage various tools and technologies, including social media platforms and crisis management software, to aid in their work.

Overall, the role of a Crisis Communication Manager is pivotal in protecting and preserving the organization’s brand image during challenging times.

 

Crisis Communication Manager Qualifications and Skills

A Crisis Communication Manager must possess a unique set of skills and qualifications to navigate the high-stakes, fast-paced realm of crisis management.

This includes:

• Excellent communication skills to effectively convey critical information to various stakeholders, including employees, media, and the public.
• Crisis management expertise to develop and implement robust crisis communication strategies that minimize potential harm to the organization.
• Interpersonal skills to manage relationships with stakeholders and maintain their trust and confidence during crisis situations.
• Strategic thinking and decision-making abilities to make the right calls under pressure and swiftly adapt to changing situations.
• Empathy and emotional intelligence to understand and address the concerns and emotions of stakeholders during crises.
• Media relations skills to handle media inquiries, prepare spokespeople for interviews, and mitigate negative publicity.
• Knowledge of social media and digital communication platforms to quickly and effectively disseminate crisis information and updates.
• Attention to detail and analytical skills to monitor, interpret and respond to changes in the crisis situation.
• Leadership abilities to guide and motivate a crisis communication team.
• Understanding of legal and regulatory requirements related to crisis communication to ensure compliance and prevent legal issues.

 

Crisis Communication Manager Experience Requirements

Crisis Communication Managers typically have at least a Bachelor’s degree in Communication, Public Relations, or a related field.

Entry-level candidates may have 1 to 2 years of experience, often through a relevant internship or part-time role in public relations or corporate communication.

In these roles, they would have gained experience in drafting press releases, developing communication strategies, and managing social media responses during a crisis.

Candidates might also have gained experience in roles such as Public Relations Specialist, Communication Officer, or Media Relations Coordinator.

Candidates with 3 to 5 years of experience often have a solid understanding of crisis management and have demonstrated their ability to effectively communicate during a crisis.

They may have worked in roles like Crisis Communication Specialist or Corporate Communications Manager.

Those with over 5 years of experience in the field typically have a proven track record in managing crisis communication.

They are likely to have led teams during crisis situations, managed relationships with media outlets, and have dealt with high-stakes crisis scenarios.

These individuals are considered experienced enough for senior roles or leadership positions within an organization.

Additional qualifications may include crisis management certification, experience with specific industries, and familiarity with crisis communication software and tools.

 

Crisis Communication Manager Education and Training Requirements

Crisis Communication Managers typically hold a bachelor’s degree in public relations, communications, journalism, or a related field.

They are required to have a deep understanding of media relations, digital communication channels, and crisis management strategies.

In addition to their degree, several years of experience in public relations or communications, specifically in crisis management, is usually required.

Some roles may require a master’s degree in communications, public relations, or a related field, especially for higher-level positions.

Certain organizations may also value additional training or certification in crisis management, risk communication, or related areas.

These may be offered by professional organizations or universities and can help candidates demonstrate their ability to respond effectively in high-pressure situations.

Proficiency in using various communication tools and platforms, including social media, is vital, as is the ability to adapt to rapidly changing situations.

Continued professional development is important in this field, as communication technologies and strategies continue to evolve.

This might include ongoing training, attending industry seminars, or staying updated with the latest research and best practices in crisis communication.

 

Crisis Communication Manager Salary Expectations

A Crisis Communication Manager can expect to earn an average salary of $76,780 (USD) per year.

However, this can significantly vary based on the individual’s level of experience, the scale of the organization they work for, and their geographical location.

 

Crisis Communication Manager Job Description FAQs

What are the daily duties of a crisis communication manager?

On a typical day, a crisis communication manager starts by checking news sources and social media to stay informed about any potential issues that could affect the company.

They will also work closely with public relations and other departments to develop and execute communication strategies.

Crisis communication managers may spend a significant portion of their day preparing for potential crises, creating response plans, and training other staff members.

When a crisis does occur, they will take the lead in coordinating the company’s response, including media relations and internal communications.

 

What skills does a crisis communication manager need?

Crisis communication managers must have excellent communication and interpersonal skills, as they will often need to liaise between different departments and stakeholders.

They should be able to handle high-stress situations calmly and make decisions quickly.

Other necessary skills include strategic thinking, problem-solving, and a keen understanding of media relations and social media.

 

Does a crisis communication manager need a degree?

While it’s not strictly necessary, most employers will look for candidates with a bachelor’s degree in a relevant field such as public relations, journalism, or communications.

Some may prefer candidates with a master’s degree or significant work experience in a related field.

 

What should you look for in a crisis communication manager resume?

A crisis communication manager’s resume should highlight their experience in public relations or a related field, with a particular focus on any experience dealing with crisis management.

They should also have a proven track record of developing and implementing successful communication strategies.

Look for candidates who are comfortable working in a fast-paced, high-stress environment and have excellent decision-making skills.

 

What qualities make a good crisis communication manager?

A good crisis communication manager is a strategic thinker who can quickly assess a situation and develop a response plan.

They should be able to stay calm under pressure and make decisions quickly.

Excellent communication skills are essential, as they will need to liaise between different departments and stakeholders.

They should also be skilled at media relations and social media management, and have a solid understanding of the company and its industry.

 

Conclusion

And there you have it.

Today, we’ve unveiled the true essence of being a Crisis Communication Manager.

Surprise, surprise?

It’s not just about managing crises.

It’s about strategically navigating through the storm, one crisis at a time.

With our standard Crisis Communication Manager job description template and authentic examples, you’re well on your way.

But why stop there?

Dive deeper with our job description generator. It’s your next step to creating precise job postings or refining your resume to perfection.

Remember:

Every crisis managed is a part of a larger narrative.

Let’s shape that narrative. Together.

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