Director of Sales and Partnerships Job Description [Updated for 2024]

director of sales and partnerships job description

In today’s competitive market, the role of Director of Sales and Partnerships has become essential.

As businesses grow, so does the demand for dynamic individuals who can forge, manage, and enhance strategic alliances and sales strategies.

Let’s delve deeper: What is really expected from a Director of Sales and Partnerships?

Whether you are:

  • A job seeker exploring the core of this role,
  • A hiring manager crafting the perfect candidate profile,
  • Or simply intrigued by the intricacies of sales and partnerships,

You’ve come to the right place.

Today, we present a customizable Director of Sales and Partnerships job description template, designed for easy uploading on job boards or career sites.

Let’s dive right in.

Director of Sales and Partnerships Duties and Responsibilities

The Director of Sales and Partnerships holds a critical role within a business organization, driving revenue growth, managing sales teams, and forging new and existing partnerships.

They are responsible for developing strategies that will contribute to the overall growth of the organization.

They have the following duties and responsibilities:

  • Develop and implement strategic sales plans to accommodate corporate goals
  • Direct sales forecasting activities and set performance goals accordingly
  • Review market analyses to determine customer needs, price schedules, and discount rates
  • Direct staffing, training, and performance evaluations to develop and control sales and partnership programs
  • Coordinate liaison between sales department and other sales-related units
  • Analyze and control expenditures of the department to conform to budgetary requirements
  • Prepare periodic sales reports showing sales volume, potential sales, and areas of proposed client base expansion
  • Monitor and evaluate the activities and products of the competition
  • Manage and maintain relationships with key clients and strategic partners
  • Negotiate contracts with potential partners, ensuring they align with company’s goals and objectives


Director of Sales and Partnerships Job Description Template

Job Brief

We are looking for a seasoned Director of Sales and Partnerships to join our dynamic team.

The ideal candidate will possess strong leadership skills, exceptional strategic thinking, and a keen eye for business development opportunities.

The Director of Sales and Partnerships will be responsible for developing strategic sales plans that expand the company’s customer base and ensure its strong market presence.

They will also oversee the formation and management of strategic partnerships to drive business growth.



  • Design and implement strategic sales plan to expand company’s customer base
  • Manage key accounts and strategic partnerships to drive business growth
  • Identify emerging markets and market shifts while being fully aware of new products and competition status
  • Achieve growth and hit sales targets by successfully managing the sales team
  • Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs
  • Present sales, revenue and expense reports and realistic forecasts to the management team
  • Monitor and maintain high levels of customer satisfaction
  • Develop and implement new sales initiatives, strategies, and programs to capture key demographics



  • Proven sales executive experience, meeting or exceeding targets
  • Previous experience as a sales director, sales manager or sales and marketing director
  • Ability to communicate, present and influence all levels of the organization
  • Proven ability to drive the sales process from plan to close
  • Strong business sense and industry expertise
  • Excellent mentoring, coaching and people management skills
  • BSc degree in Business Administration or a related field



  • 401(k)
  • Health insurance
  • Dental insurance
  • Retirement plan
  • Paid time off
  • Professional development opportunities


Additional Information

  • Job Title: Director of Sales and Partnerships
  • Work Environment: Office setting with options for remote work. Significant travel may be required for client meetings and partnership negotiations.
  • Reporting Structure: Reports to the Chief Executive Officer or Chief Sales Officer.
  • Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
  • Pay Range: $150,000 minimum to $250,000 maximum
  • Location: [City, State] (specify the location or indicate if remote)
  • Employment Type: Full-time
  • Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
  • Application Instructions: Please submit your resume and a cover letter outlining your qualifications and experience to [email address or application portal].


What Does a Director of Sales and Partnerships Do?

A Director of Sales and Partnerships is a key strategic leader within an organization, typically working across various industries.

They focus on growing the business by establishing and nurturing partnerships and driving sales strategies.

Their primary responsibility is to identify potential business partners and negotiate agreements that benefit the organization.

They cultivate these relationships to ensure a strong network of allies for future collaboration or business opportunities.

The Director of Sales and Partnerships also oversees the entire sales team, setting the targets and strategizing ways to achieve them.

They work closely with the sales team to ensure they are motivated, well trained, and equipped with the necessary tools and knowledge to effectively sell the product or service.

They are often involved in high-level discussions about marketing and product development, providing insights and feedback based on their interactions with partners and customers.

Their role also includes analyzing market trends and competitor activities to shape the company’s sales and partnership strategies.

The ultimate goal of a Director of Sales and Partnerships is to drive revenue growth and enhance the reputation and reach of the organization through effective partnerships.


Director of Sales and Partnerships Qualifications and Skills

The Director of Sales and Partnerships position requires a unique blend of strategic thinking, leadership skills, and relationship-building abilities.

Key qualifications and skills include:

  • Strong leadership skills to manage and inspire a team of sales professionals, setting clear expectations and guiding them towards achieving business targets.
  • Excellent communication and interpersonal skills to build and maintain relationships with partners and clients, as well as to foster a positive and collaborative working environment within the team.
  • Highly developed negotiation skills to secure profitable partnerships and close complex sales deals.
  • Strategic thinking and planning abilities to develop and implement effective sales strategies and plans that align with the company’s business objectives.
  • Profound business acumen and industry knowledge to understand market trends, competitor activities, and customer needs, and to leverage this knowledge in sales and partnership decisions.
  • Strong analytical skills to assess sales performance metrics and identify areas for improvement.
  • Experience in customer relationship management (CRM) systems and a good understanding of sales process management.
  • Ability to work under pressure and meet deadlines, while maintaining a positive attitude and providing exemplary customer service.


Director of Sales and Partnerships Experience Requirements

Candidates for the position of Director of Sales and Partnerships typically need to have at least 7-10 years of sales experience in progressively responsible roles.

This should ideally include experience in establishing and fostering partnerships, managing key accounts, or business development.

In addition, they should have a proven track record in leading and developing a high-performing sales team.

Previous experience as a Sales Manager or a similar senior sales role is often required.

A strong background in strategic sales planning and execution is also required.

This includes experience in contract negotiation, managing and interpreting sales metrics, and developing sales strategies.

Candidates with more than 10 years of experience often have a substantial network of industry contacts and partners.

They may also have experience in multiple markets or industries, which can help them to develop and execute effective partnership strategies.

Furthermore, a candidate with experience in corporate leadership is highly desirable, as the role often involves making key business decisions and working closely with other senior leaders.


Director of Sales and Partnerships Education and Training Requirements

A Director of Sales and Partnerships typically holds a bachelor’s degree in business administration, sales, marketing, or a related field.

They need to have a strong background in sales management and business partnerships.

Knowledge of sales strategies, negotiation techniques, and an understanding of market research are crucial.

For higher-level positions, companies often prefer candidates with a master’s degree in business administration (MBA) or sales and marketing.

This advanced degree can provide broader knowledge of business operations and strategic planning.

Experience is also highly valued for this role.

Candidates should have several years of proven sales leadership experience, preferably in a similar industry.

While not a strict requirement, professional certifications like Certified Sales Leadership Professional (CSLP) or Strategic Sales Management (SSM) can demonstrate a candidate’s commitment to their profession and ability to lead a sales team.

Candidates are expected to stay updated with the latest sales trends, digital marketing tools, and partnership strategies.

Ongoing training and development programs, both internal and external, are often encouraged.

Soft skills like strong communication, leadership, decision-making, and negotiation are essential for this role.


Director of Sales and Partnerships Salary Expectations

A Director of Sales and Partnerships earns an average salary of $137,650 (USD) per year.

The actual earnings may fluctuate based on factors such as experience, the complexity of the partnerships managed, the industry of operation, and the geographical location.


Director of Sales and Partnerships Job Description FAQs

What skills does a Director of Sales and Partnerships need?

A Director of Sales and Partnerships should have strong interpersonal and communication skills for building relationships and negotiating deals.

They should be results-oriented and have proven leadership skills to guide a sales team.

Proficiency in strategic planning, business development, and market research is also essential.

Knowledge in CRM software and ability to handle data analysis can also be advantageous.


Do Directors of Sales and Partnerships need a degree?

A bachelor’s degree in business administration, marketing, or a related field is generally required for the role of a Director of Sales and Partnerships.

Some companies may prefer candidates with a master’s degree in business administration (MBA).

Experience in sales or marketing, and a proven track record of managing successful teams and partnerships, is also crucial.


What should you look for in a Director of Sales and Partnerships resume?

Look for evidence of leadership in previous roles, successful sales performance, and experience in managing partnerships.

Check for skills such as strategic planning, negotiation, business development, and market research.

A significant factor to consider is their familiarity with your industry.

Also, take note of their ability to use CRM software and other sales tools.


What qualities make a good Director of Sales and Partnerships?

A good Director of Sales and Partnerships is result-oriented, proactive, and has excellent leadership skills.

They must be able to motivate their team, manage relationships with partners effectively, and make strategic decisions based on market trends and data analysis.

Strong negotiation skills, excellent communication, and a deep understanding of customer needs and market dynamics are other crucial qualities.


What are the daily duties of a Director of Sales and Partnerships?

A Director of Sales and Partnerships typically oversees the sales team, sets sales goals, and develops strategies to achieve these goals.

They identify potential partners, negotiate agreements, and manage existing partnerships.

They also monitor market trends, conduct competitor analysis, and adjust sales strategies as needed.

Regular meetings with the sales team, partners, and other stakeholders are also part of their daily routine.



And there we have it.

Today, we’ve unveiled the true essence of what being a Director of Sales and Partnerships entails.

Guess what?

It’s not just about making sales.

It’s about forging strategic alliances, nurturing partnerships and driving the commercial success of your organization.

With our comprehensive Director of Sales and Partnerships job description template and real-world examples, you’re all geared up to make your next career move.

But why stop there?

Delve deeper with our job description generator. It’s your handy tool for creating precision-targeted job listings or for refining your resume to excellence.


Every partnership you forge and every sale you make contributes to the broader business strategy.

Let’s shape that future. Together.

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